Seeking Digital Marketing Expert for Motorcycle Apparel Business Expansion

We are a leading motorcycle apparel business specializing in high-quality gear for riders worldwide. As we continue to expand our product line and reach a broader audience, we are seeking a talented and experienced digital marketing Expert to elevate our online presence and drive sales growth. Responsibilities: Develop and execute a comprehensive digital marketing strategy tailored to our motorcycle apparel business. Manage and optimize our e-commerce platform to enhance the shopping experience and increase conversions. Create engaging content for our website, blog, and social media channels to connect with riders and enthusiasts. Implement SEO strategies to improve our search engine rankings and increase organic visibility. Manage social media accounts, including content creation, posting, engagement, and advertising campaigns targeting motorcycle enthusiasts. Design and execute email marketing campaigns to nurture leads, promote products, and drive repeat purchases. Analyze marketing data to track performance, identify trends, and make data-driven decisions to optimize campaigns. Ensure brand consistency across all digital marketing channels and assets, reflecting our motorcycle apparel's unique identity and values. Collaborate with our team to develop and execute influencer marketing campaigns with motorcycle influencers and enthusiasts. Provide regular reports and insights on digital marketing performance, including ROI analysis and recommendations for improvement. Skills Required: Proven experience in digital marketing, preferably in the motorcycle or automotive industry. Expertise in e-commerce management, including platforms such as Shopify, Magento, or WooCommerce. Strong content creation and copywriting skills, with a passion for motorcycles and an understanding of rider culture. In-depth knowledge of SEO principles and techniques to optimize content and drive organic traffic. Proficiency in social media management and advertising, with experience in targeting niche audiences and engaging communities. Experience with email marketing platforms such as Mailchimp, Constant Contact, or Klaviyo. Data analysis skills, with the ability to interpret marketing data and metrics to make informed decisions. Proficiency in graphic design tools such as Adobe Creative Suite is a plus. Excellent communication, collaboration, and project management skills. If you're passionate about motorcycles and have a track record of success in digital marketing, we want to hear from you! Please submit your proposal outlining your relevant experience, approach to digital marketing for motorcycle businesses, and availability to start. Whether you're an individual freelancer or an agency specializing in digital marketing for motorcycle brands, we're excited to partner with you and drive our motorcycle apparel business to new heights!