Your long-distance clients need to feel confident that their real estate investment is in good hands when they are not there. All of your communication material needs to convey an image of superior reputation and ability that will inspire that confidence.
Through my 20+ years' marketing experience in the US and Canada, I can deliver brand-appropriate and compelling communication relevant to the target audience. Some examples of achievements:
- As the new editor, I redesigned a monthly newsletter, making it more relevant for a 65+ audience and more vibrant to attract a younger audience while integrating with the brand
- I updated websites to make current and robust through copy writing, editing, and adding images
- Story telling through in-person interviews that resulted in writing article content
- Provided consulting services to grassroots non-profit organizations, writing briefs for business plans and grants (I also wrote the grants)
Process:
- Understand your firm through research, identifying your needs, audience, competition, and market
- Identify priorities, opportunities and tactics, develop a roll-out plan, and confirm roles and responsibilities
- Manage the project through client-approved schedules
- Monitor successes/challenges throughout and debrief at the end
- Communicate in most convenient way using tools such as schedules, status reports, rounds for review and approval
Very interested in the project and I would welcome the chance to discuss further.