Mailchimp Social Media Marketing

We are an e-commerce business that sells women's clothing and fashion related products. We have a highly engaged social media audience and we are now looking to engage our customers further through email. We are on the lookout for an email marketing expert that can manage this channel from end-to-end. As our email marketing expert you will need to be able to do the following: -Create and manage Shopify, Mailchimp and other email notification templates. -Build and manage a subscriber list. Utilise our social media channels and website to create campaigns that will build our list of subscribers. -Segment subscribers and deliver them high converting content. -Create engaging content by designing email templates and writing copy that converts. -Continually optimise campaigns by monitoring analytics and A/B testing email. -If you are genuinely interested in the role please quote "Pineapple" in your cover letter. Required skills and knowledge: -Expert knowledge of email marketing strategy and drip marketing. -Design high converting landing pages and email templates. -Write engaging copy for email campaigns. -Analyse results and optimise campaigns using methods such as A/B testing. -Experienced in growing subscriber lists via social media. -Previous email marketing experience with e-commerce businesses. -Strong grasp of the English language. -Expert knowledge of Shopify liquid markup, Mailchimp are a MUST. -Photoshop or some graphic editing experience is a MUST. - Must be able to have insight into women's fashion and know what sells.