email marketing and mail list creation for a start up e-commerce site

I have recently launched a newly e-commerce website which targets the UK market and sells EMERGENCY SUPPLIES and EMERGENCY PREPAREDNESS related products. [login to view URL] my newsletter system is built with MailChimp but i have only just started d and have no users so far. I need an experienced internet marketer specializes in newsletter techniques and email marketing to boost up my marketing. - I want the newsletter MailChimp account configured and programmed to be sending a welcome message, a free guide which i offer for registers and a set of 5-10 auto responders with sales content to generate sales leads back into my store. - I would like to buy a targeted database and send an email campaign that will get traffic to my new website and generate sales leads. -I prefer the freelancer to be in charge of the content but can also be outsourcing that with the current writer of the website. If you are experienced in these marketing techniques and you feel related in a way to the preparedness niche please include in your bid what you plan on doing and what results should i expect from your marketing strategy. Regards. Oded Guy