Strong background in Digital Transition & an extensive experience in developing data-driven marketing campaigns and strategies, successfully managing marketing teams, and monitoring performance of the campaigns with excellent communication/leadership skills, great time management abilities, Strong knowledge, and creativity in digital strategy, marketing, consumer experience, communication, brand, sales, innovation & Technology
Oversee digital projects: analyze SEO and marketing metrics & Generate innovative ideas to increase web traffic
Very good project execution skills, multiple project delivery within scope and budget.
Marketing insights, Roadmap and Go to Market activities, Strategic and operational communication (Branding, development of action plans + budget) and results monitoring: KPI's and ROI by multiple acquisition channels.
International & multi-cultural teams management
Proficient in MS Office, Adobe Analytics, Facebook Business Manager, Google Ads, Teads tv, Adtech, DFP, DFA, SAP Certifications: Google AdWords, Google Analytics, Facebook Blueprint, Teads Video Ads, DoubleClick Bid Manager, Hubspot Inbound Marketing, Hootsuite Social Media Marketing, YouTube Certification.
Trilingual: French, English, and Arabic