Bhagyashri W.

NetElixir, a pioneer in PPC management helps online marketers to maximize opportunities in the online customer acquisition process. They offer a complete 24x7x365 campaign management service, from strategy formulation to post-click analysis to portfolio-based performance optimization on all the major search engines. Their unique customizable tool ‘LXR100’ ensures the running of campaigns at its best. Role: Software Engineer Job Profile  Involved in analysis of end-user information needs and analysis of Functional requirement to refine project goals into defined functions and operation of the intended application.  Responsible for Requirement gathering, analysis of the project and mentoring of team members.  Designed the architecture framework using MVC Architecture, Spring, Struts and developed code using programming languages such as JSP, Servlets, DAO & DTO, JavaScript, XML Parsers  Involved in Describing desired features and operations in detail, including screen layouts, business rules, process diagrams and functional documentation.  Involved in analysis and development of modules related to third party API such as Google API, Face book API.  Involved in defining of functional requirements, process improvement, defining project scope, configuration, testing, documentation and deployment.  Involved in Writing SQL queries and stored procedures for Oracle database and also created various functional specifications documents which formed basis for customizing and creation of reports.  Provided End user training by conducting training sessions and preparing User Instruction documents