MRC e-Health Banner Ad

Client: The Medical Research Council Project: e-Health Banner Advert Brief: To design a web banner advertising a call to action to encourage MRC funded medical facilities to participate in the e-Health scheme. Execution: The e-Health scheme was an initiative to electronically share medical record information with other research centres in order to help improve the depth of records available for research purposes. I chose to build the ad around a nicely lit stock photo of a laptop with a stethoscope resting on the keyboard that was felt portrayed the concept of the initiative. Text was kept to a bare minimum to provide impact when placed on the busy MRC homepage. Publication: MRC website
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SWATT Design Ltd. is an independent graphic design studio based in Hampshire UK, specialising in targeted bespoke graphic design and marketing for print. Our mission is to help our clients and their products to look their best through targeted, creative graphic design in the form of branding, advertising, packaging, and print literature. We understand that sometimes things can get lost in translation, especially when dealing with creative. Which is why we don't use account managers like a lot of the big agencies; you deal directly with the designer who is creating your material from brief right through to final production. This also keeps our overheads nice and low so you not only get great design, but you get it at a competitive price too. We value honesty, integrity, and quality; and feel that these values should never be compromised by budget. We strive to not only meet your design requirements but to exceed them through understanding you, your business, and your customer as thoroughly as our own. Then taking that understanding and crafting it into design that makes a real difference.