EXPLORE


2.1
2.1
100%
$25 USD / Hour
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India (11:50 AM)
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Joined on October 14, 2008
$25 USD / Hour
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o Quick Overview: 8 years experience in Online Marketing, SEO/SEM, Web Design, Web Analytics and Internet marketing with project management and strategic responsibilities. o Certification: Google AdWords Certified Professional , Professional Search Engine Marketer and Yahoo Certified Local Ambassador o Clients Worked With : Microsoft, Australian Government, Target, Hotelclub, Ratestogo etc., o Software Skills: In-depth Knowledge in Photoshop, Dreamweaver, Real time software APR(Auto Pilate Riches), Sales Force, Related Knowledge in Flash, Programming knowledge in ASP, VB, Access, SQL Server, HTML and Java script. Proficient in/working knowledge of MS Office applications. o Internet Marketing and Marketing Skills: Written and oral communication. Project management and strategic experience. Well versed in search engine optimization (SEO), Google Adwords, Yahoo, and Commission Monster. Familiar with Web Trends and Urchin analytics. o Tools Worked With: Google Ad words Editor, Yahoo editot, Omniture, Web CEO, Web Trends, Fast Stats, Dreamweaver 4 and MX, Adobe PhotoShop 6, FTP accessing tools, Web Position Gold, Google Keyword analysis tool, Mach 5 Analyzer, Mach 5 mailer, Fast email extractor, URL Extractor, Position finder, Instant Position, Open Tracker, Word Tracker, Overture keyword suggestion tool, Mata tag analyzer, Instant position tools, KOBE (internal bid management o Other Skills: Detail oriented, self-starter, creative and strategic thinker. Proven ability to work in a variety of environments across departmental lines. Able to execute in tandem projects on time and within budget.
Verifications
On time
100%
On budget
100%
Accept rate
100%

Linked In Recommendations

Linked In Recommendations
Very helpful throughout this job and delivered exactly as required. Was in contact throughout the job and would highly recommend.
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Experience
Search Marketing Analyst
Dec, 2009 - Present
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16 years, 5 months
HotelClub Pty Ltd.
Dec, 2009 - Present
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16 years, 5 months
Responsible for setting the campaign from top to end both google and yahoo across Australia and asia pacific regions. Managed budget of close to 1 million/month during peak season Main point of contact on all kind of reporting software (Efficient Frontier, Omniture, etc.,) Main point of contact for in house campaign building software(PPC Manager Achieved lots of awards for meeting the goals and heading the team in positive attitude.
Dec, 2009 - Present
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16 years, 5 months
Search Marketing Account Manager-Dedicated to Microsoft
Jun, 2008 - Nov, 2009
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1 year, 5 months
Universal McCann
Jun, 2008 - Nov, 2009
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1 year, 5 months
Microsoft - Dedicated Google Ad words Campaign setup, Analyzing Keywords, Report Generation Client : Microsoft Australia Roles and Responsibility Managing Overall Microsoft Search Campaigns Google Ad words Setup Keyword Analysis Google Analytics Management Google Ad Variation management Google Site Targeted Ad management Yahoo Marketing management MSN Marketing management Daily Ad words monitoring and reporting Client : Australian Government Rol
Jun, 2008 - Nov, 2009
•
1 year, 5 months
SEO / IT Analyst
Jan, 2007 - Jun, 2008
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1 year, 5 months
21st Century Academy, Sydney
Jan, 2007 - Jun, 2008
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1 year, 5 months
Site description: A Wealth Creation company conducting seminars about Property, Share, fund management and HomeStudy etc., My Role: Maintaining company's corporate Adwords account spending $15,000 / month on google adwords, Fully responsible for company and other affiliates website's SEO and other online marketing activities. SEO Activities Site Analysis and Initial Report preparation Keyword Analysis and content optimization Manual directory submission Link Building
Jan, 2007 - Jun, 2008
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1 year, 5 months
Education
MDIT
2001 - 2002
•
1 year

India
2001 - 2002
•
1 year
Qualifications
Yahoo Certified Local Ambassador
2008
Yahoo Inc (Online)
Yahoo has certified after a exam and certified me a a Local Ambassador
2008
Professional Certificate
2008
Google Adwords Certified Professional and have maintained the certificate
2008
Publications
Linked In Recommendations
Linked in
"Karthi has always been hard-working, honest and faithful to her role. She's never afraid to share her expertise and is a joy to work with." June 24, 2012 1st Lucy Gao, Global Search Analyst, HotelClub worked directly with karthiyayeni at Hotel Club Search Marketing Manager Universal McCann "Karthi was a diligent search professional. She was always looking for ways to improve her own performance and for ways to service clients better." July 13, 2011 1st Dante Botha, GM,
Certifications
AdWords