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PASHA IT was incorporated in 2001. Since Then it has emerged as a dynamic, innovative, fast growing, full service Market Research and BPO services provider on the basis of strong management focus, dedicated business units and strong financial platform.PASHA IT is a part of the Saphire Group which has been in business for more than 50 years and has emerged as the premier industrial and financial conglomerate in Pakistan. The Group comprises of more than 35 independent companies which are leaders in textiles, jute, sugar, engineering, steel, investment banking, insurance, leasing, power generation, IT enabled services and software development. PASHA IT works with clients to find answers to key strategic as well as operational questions. We bring “Concept to Finish” capabilities to the fore, owing to our rich industry experience, deep understanding of technology/research/marketing disciplines, excellent human resources and access to reputed imple- mentation agencies in Pakistan and abroad. We strive to exceed client’s expectations in all the key performance standards. We are committed to maintain a work environment that encourages innovation, growth and loyalty. We always remain prudent and responsible for our performance. We have built the ultimate human organization, with a sense of loyalty and high integrity. We always ensure delivery of guaranteed service levels to the clients based on following strengths: World-class talent, strong management focus, dedicated business units and strong financial platform ensures an exceptional client experience. Team of professionals with more than 75 man-year Market Research and BPO services experience with renowned Pakistani, Indian, US and Canadian companies. Seamless pursuance of client’s specific needs and goals across any market or industry based on the strengths and capabilities of our talented team. Client engagement and project implementation methodology based on in-depth analysis of client’s specific business requirements, incorporation of industry standard business processes with 33% to 50% cost savings.