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Lauren C.

@mysterycreatFLUK

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PPC, SEO and Digital Marketing Specialist

$50 USD / Hour

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United Kingdom (2:08 AM)

Joined on February 11, 2010

$50 USD / Hour

I have spent the past 9 years working in an award winning automotive digital marketing agency, specialising in digital marketing (SEO, PPC, Social Media, Email, SMS/MMS and more) and web design. My experience is hands-on and practical - I manage create, manage and optimise PPC campaigns running onto the tens of thousands of pounds a month, I develop and implement SEO strategy, and I am directly involved with Conversion Rate Optimisation work, liaising with the design team. My advanced, hands -on (and fully google qualified) knowledge of Google Analytics supports and drives all of these digital marketing areas.

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Experience

Bluesky Interactive Ltd

Nov, 2009 - Present

16 years, 8 months

Head of Marketing

May, 2016 - Present

10 years, 2 months

Responsible for managing the eMarketing team, alongside running the company's own internal marketing strategy. Hands on work in AdWords, Facebook campaigns, email marketing, SEO and much more.

eMarketing Executive

Nov, 2009 - May, 2016

6 years, 6 months

Managing a wide range of digital marketing clients across PPC, AdWords, Bing, Social Media, SEO and much more.

Nov, 2009 - Present

16 years, 8 months

Education

Chartered Institute of Marketing

2009 - 2010

1 year

Certificate in Professional Marketing

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United Kingdom

2009 - 2010

1 year

Lancaster University

2005 - 2008

3 years

Psychology (Minor in Statistics, and Media Communication & Culture)

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United Kingdom

2005 - 2008

3 years

Qualifications

Analytics Certified

2016

Google

he Google Analytics individual qualification exam covers basic and advanced Google Analytics concepts. This includes topics such as 1) planning and principles, 2) implementation and data collection, 3) configuration and administration, 4) conversion and attribution, 5) reports, metrics and dimensions.

2016

Adwords Certified

2017

Google

The AdWords exams cover basic and advanced advertising concepts, including campaign setup, management and optimisation. I am qualified in Fundamentals and Search Advertising.

2017

Publications

Bluesky Interactive Blog

Bluesky Interactive

Work blog covering automotive digital marketing areas. https://www.blueskyinteractive.co.uk/blog/

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