Christmas Campaign "Share the best of you"
I created this campaign for a peruvian company in the Christmas period. Instead of chasing the idea of giving material gifts in christmas, I came up with the idea "Share the best of you". This campaign was sustained in the give away of different coupons among our target for its further exchange, but the content of the coupons, of course, didn't have a material value, instead it was a human gesture, or more so, the best of one.
About Me
Always go further. Passionate about everyday communication. Im a strategy oriented communicator with 4 years of experience in the field. I specialise in brand copywriting, creative writing, digital content creation, marketing strategy, product descriptions, tv scripts, corporate communications, academic writing, report writing and english/spanish translations. I've carved copy and ad strategy for peruvian and international clients including Statkraft, Pacifico Seguros, Banco de la Nación, Elite, Cocoa Winters and PUCP, among others.