Bionativa Packaging
Bionativa it's a cosmetics startup company. Their products are excellent quality products at affordable prices, for everyday use. In their body care product line, each product has it fuction with 7 versions, each one with a specific fruit aroma. This project envolved creating new label design (the company logo already existed). Although I didn't have any influence in package design or selection, it was crucial to take advantage of it. I wanted to create an image that was young, contemporary, and that could be easily distinguished from competition, especially at the point of sale. Because this is a physical product, that customers hold in their hands and bring home, in my professional opinion, this would be the opportunity to create something special and establish a brand identity for the future.
About Me
I am a Art Director/Design Consultant that loves to improve brands perception and relationship with their customers using the wonderful tools that design and technology provide us today. My work envolved a wide range of design services: illustration, identity, UI design, motion design. I appreciate giving attention to detail wich allows me to study the brands carefully before moving to design proposals. I believe each brand has it's own DNA, so you will find here very different styles and approaches. If you think I could colaborate in your project, feel free to contact me. I love new ideas and challenges. Portfolio: [login to view URL]
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