aaronfultz

***INTRODUCTION*** • Experienced professional with more than ten years' success developing and implementing a broad range of communication materials, projects, and services. • Demonstrated skills include: o Copywriting o Copyediting o Proofreading o Strategic planning o Creative direction o Project coordination o Blogging o New media • Proven ability to rework complex subjects into easy-to-understand terms. ***WRITING AND EDITING*** • Crafted numerous persuasive, technical, and informational materials, including: o Press releases and success stories based on research and interviews. o Website content achieving page-one ranking on Google. o Company’s first set of marketing materials adding more as needed. o First set of end-user software documentation. o Online software help files. o Publications for annual client training conference. o Advertisements and direct mail pieces. • Documented internal workflows, company polices, and licensing requirements. • Tested documents to insure final materials met intended audiences' needs. • Proofread and copyedited documents for staff, managers, executives, and technical writers. • Performed substantive edits for all marketing and technical communications as well as for projects in other departments. ***PROJECT COORDINATION*** • Met regularly with stakeholders such as project sponsors, outside agencies, and subject matter experts to discuss project parameters. • Provided creative direction of projects based on scale, use, budget, deadlines, and medium. o Decided on fonts, colors, graphics, paper, layout, and so on. • Supervised staff on multiple projects giving support and advice as needed. • Managed and implemented new corporate identity and messaging infrastructure. o Started the company's marketing communications department. o Renamed company and products for improved marketability and brand image. o Created marketing messages for company and eight software products. o Planned website structure and supervised web design. • Reviewed large-scale, government contract proposals. o Advised staff on contract details to insure compliance. o Requested and tracked responses to proposal questions from subject matter experts. o Compiled all responses and wrote final drafts of proposals. • Created and conducted surveys and opinion polls. Compiled results and helped stakeholders implement feedback. • Managed copyrights and registered trademarks.