I need a homepage redesigned with a clean and clear web 2.0 look and feel. If I am happy with the final design, this will lead to a regular ongoing relationship, I have plenty of design work as I am in the process of redesigning many more elements of my site.
I have attached a PDF document which shows final layout positions, finalised text, and some final images. The images (Oh yes its free, clock, crowd, and highlighted dictionary text) should be used in your design (Unless you feel you can find more relevant images to match the text), the ones I have used can be found on istockphoto, please feel free to use the free versions they provide in your designs.
In terms of style, I want a very minimalist look and feel, mainly white backgrounds with large clear text as indicated in the PDF file. Lots of unnecessary shading and over designed page elements are a definite no.
Obviously some design elements need to be incorporated, however it shouldn't dominate from the main messages and calls to action on the page; 1. to get new users to sign up 2. to give an obvious starting point for people searching the site.
The design should be optimised for viewing in a 1024 x 768 screen resolution. The first set of icons with text (Audience, Get found) should be visible above the fold of the page in the above resolution.
I am specifically seeking designers with experience designing web 2.0 looking sites, where the emphasis is on the content and not the design elements. Simple, clean design is what I am really after.
- Example sites
I like the layout and design of the 2 sites mentioned below. They are clean, clear, and concise and give users an immediate understanding of what the company can do for them and a clear call to action to get the user started.
[url removed, login to view]
[url removed, login to view] (The green of the main sign up button when you hover your mouse over it should be used for the main sign up button in your design)
Please only apply if you can show me a full portfolio of previous work which fits into the criteria set out above.
- Brand personality
Contemporary, dynamic, vibrant, fun, informal, are a few words which I would use to describe the brand behind the product.
- Target audience
The target audience of the site for sign ups, is micro to small business owners. Actual site users could be anyone.
I would like first draft designs within 1 week. Final designs should be delivered in full Photoshop files. I expect to be able to make up to 3 revisions after delivery of the first draft design if necessary. As mentioned above, I am looking for a designer I can work with on multiple projects and the ability to be flexible on deliverables and small changes is expected. Upon completion of the work, I own full copyright of the completed design and can use as I wish.
Full payment will be made on satisfactory completion of all work.