Insurance Lead Generation, Russia, Russian Language
1) Website allowing visitors to enter their details in order to request quotations from a number of different insurance companies
2) Produce pages and data capture forms for a number of different products, starting with Auto and Home Insurance, later adding travel, Life, Health, and Medical.
3) Provide design and copy for the site, optimised for Russian search engines, in order to generate natural search traffic to the site
4) Optimise the site content and tags over the first 3 – 4 months to increase the sites natural search performance
5) Provide a CMS system which allows simple updating by the site owners – including adding and removing pages, changing forms etc
6) Provide a database management system to integrate with Insurance companies and distribute data in real time to these companies according to pre-set rules on volume per day.
7) Provide a small auction system which allows insurers to set their minimum and maximum bid process and volumes for different insurance types
8) Include a e-mail and data validation system including immediate e-mail opt in confirmation, sending an e-mail to all registrants to confirm their e-mail and the details they have entered, they should click back to the site to validate, including a review of the data they entered. The CMS should allow alternative e-mail copy versions.
9) Our management language is English, the site will be Russian language only, you must have access to fluent English and Russian to deliver this project.
First stage requirements are your credentials in this field and a brief proposal. We will then prepare a final brief which will be issued to a maximum of three candidates for final selection.
Only companies / individuals who can show similar sites and provide contacts with previous companies as referees will be considered.