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Full Blueprint Delivery & Fixed-Price Terms: The complete 16-page master blueprint—containing all finalized page-by-page copy, H1/H2 structures, metadata, and raw JSON-LD schema code blocks—is fully prepared and ready. It will be sent to the selected developer immediately upon officially awarding the project. Note: By submitting a bid on this project, you confirm that your quoted price is your final fixed rate and covers the complete execution of all tasks outlined in this brief (including content updates, schema insertion, redirects, alt tags, and layout improvements), regardless of the detailed text contained within the blueprint. ———— Freelancer Job Description Title: Web Developer / Technical SEO Specialist: Website Update & SEO Optimization (Existing Site) Project Overview: We need an experienced, detail-oriented web developer to update, optimize, and polish our existing website for Uptown Galleria Nails in Houston, TX (77027). This is NOT a build from scratch—it is a comprehensive update to an existing site. All site architecture, copy, meta tags, and JSON-LD schema scripts are 99% complete and ready to deploy. Scope of Work & Technical Tasks: 1. Duplicate Page Cleanup & 301 Redirects: * Delete or unpublish the outdated policy draft page located at /policy-old/. * Set up a permanent 301 redirect from [[login to view URL]]([login to view URL]) to the live policy page [[login to view URL]]([login to view URL]). 2. Backend Image ALT Text Optimization: * Add descriptive HTML alt attributes to all images across the Homepage, Gallery, and Services pages. * Rule: Do NOT change existing visual hover titles (e.g., "dip with marble") or file names. Append location-based descriptions in the backend code (e.g., alt="Russian manicure with neutral builder gel overlay in Houston Galleria"). 3. Schema Markup (JSON-LD Verification): * Ensure standard LocalBusiness JSON-LD schema is active across all pages with accurate NAP, opening hours, and direct booking URLs matching our Google Business Profile. * Maintain valid BreadcrumbList schema and clear any Search Console article warnings. 4. User Experience & Conversion (CRO): * Verify a prominent "Book Appointment" call-to-action button is visible above the fold on mobile and desktop views. * Ensure site navigation links strictly to active canonical URLs (/, /services/, /gallery/, /policy/). 5. Layout & Visual Design Improvements: * Sticky Mobile Booking Bar: Implement a fixed bottom bar on mobile screens with direct [ BOOK APPOINTMENT ] and contact triggers. * Sticky Sub-Category Nav: Add a clean horizontal scrolling pill-menu on service pages ([ All ] [ Russian Manicures ] [ Builder Gel ] [ Gel-X ] [ Pedicures ]) for smooth navigation. * Trust & Hygiene Bar: Insert a sleek 3-icon minimal trust banner below the homepage hero section highlighting medical-grade sterilization and single-use tools. Application Guidelines: CRITICAL REQUIREMENT: Do NOT call our business phone number regarding this posting. All communications must remain strictly within this platform. Unsolicited phone calls will result in immediate disqualification and being reported to Freelancers. BIDDING INSTRUCTION: Please review the scope carefully and submit your final, accurate fixed-price bid amount. Placeholder bids or auto-generated proposals will be rejected.
Project ID: 40729323
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Hello, I’ve carefully reviewed the complete scope and can handle this project from start to finish. I have strong experience with WordPress, technical SEO, schema markup, redirects, image optimization, and frontend layout/CRO improvements, so I can implement the provided 16-page blueprint accurately without disrupting the existing website. I can take care of the /policy-old/ 301 redirect, ALT text optimization, LocalBusiness and BreadcrumbList JSON-LD, Search Console issues, canonical navigation, booking CTA improvements, mobile sticky booking bar, service category navigation, and the homepage trust/hygiene section. I’ll also check the existing schema first to avoid duplicate markup and properly test the final implementation on both desktop and mobile. I understand that this is an existing website update with a fixed-price requirement, and I’m comfortable working within the complete scope outlined in your brief. I’m ready to start immediately and will keep communication strictly through the platform.
$150 USD in 22 days
4.4
4.4
344 freelancers are bidding on average $150 USD for this job

Hello, Hope you are doing well, We specialise in website development and technical Search Engine Optimization, with strong experience in optimizing existing websites without disrupting their current structure. For your Uptown Galleria Nails project, we will implement the complete blueprint, including duplicate page cleanup, permanent redirects, image ALT text optimization, LocalBusiness and BreadcrumbList JSON-LD schema, Search Console issue resolution, canonical navigation, and conversion-focused improvements. We will also optimize the mobile and desktop booking experience, implement the sticky mobile booking bar, service category navigation, and trust and hygiene section while maintaining a clean, professional design. We understand that this is an existing website and that the quoted price must cover the complete scope. We will carefully follow the provided blueprint and test all changes before completion. Thank you for your time.
$59 USD in 30 days
10.0
10.0

As a seasoned web developer and technical SEO specialist with over a decade of experience, my team at 360 Elevate is well-equipped to handle Uptown Galleria Nails’ website update and SEO optimization. We focus on building, refining, and growing complete digital presences that deliver reliable results for businesses. Our expertise aligns closely with your requirements, including image ALT text optimization, 301 redirects, Schema Markup (JSON-LD), and detailed technical SEO improvements. We work with WordPress, Shopify, and custom-coded solutions, allowing us to follow your blueprint precisely and implement the required updates efficiently. Beyond technical SEO, we focus on improving user experience and conversions. We can implement features such as sticky bars and booking buttons while applying Conversion Rate Optimization principles to create a smoother visitor journey and stronger conversion potential. With our combination of technical expertise, SEO knowledge, and practical execution, 360 Elevate can help strengthen your website’s performance, usability, and long-term digital foundation.
$199 USD in 7 days
10.0
10.0

Hello, I am a seasoned Web Developer and Technical SEO Specialist eager to enhance and optimize the existing Uptown Galleria Nails website in Houston, TX. Your detailed blueprint provides a clear roadmap for tasks like duplicate page cleanup, ALT text optimization, schema markup, and user experience improvements, ensuring a seamless execution of the project. With my expertise in website development and SEO enhancement, I am well-equipped to handle the technical aspects outlined in your project description. From setting up 301 redirects to implementing a sticky mobile booking bar and trust banner, I will ensure that the website not only meets but exceeds your expectations. I invite you to review my portfolio for a glimpse of my past projects and successful collaborations. Let's discuss how I can bring your vision to life and elevate the online presence of Uptown Galleria Nails. Feel free to initiate a chat to delve deeper into your requirements and explore potential synergies. Looking forward to the possibility of working together on this exciting project. Sincerely, Rajesh
$140 USD in 10 days
9.4
9.4

Hi, I understand your requirements. I can update your existing Uptown Galleria Nails website using your 16-page blueprint, without rebuilding it from scratch. I’ll handle duplicate page cleanup and 301 redirects, image ALT text, JSON-LD schema verification, canonical navigation, booking CTAs, sticky mobile booking bar, service category navigation, and the hygiene trust banner. I’ll thoroughly test mobile and desktop layouts, SEO, and booking functionality before delivery. Ready to start ASAP! Please see our portfolio on this link : https://www.freelancer.com/u/webperfection123
$140 USD in 2 days
8.5
8.5

Hi there, I can handle the complete 16-page website update, including the 301 redirect, image ALT optimization, JSON-LD/LocalBusiness schema, canonical navigation, mobile booking CTA, sticky booking bar, service sub-category navigation and trust/hygiene section. I’ll work carefully from your finalized blueprint and test the updates across desktop and mobile without changing the approved content or design unnecessarily. My fixed price for the complete scope is $250, including testing and final verification. Could you share the existing website access and the master blueprint after awarding so I can start immediately? Kindly send me a message to discuss more or directly award me. Thank you!
$250 USD in 5 days
8.4
8.4

Hello, I understand you need a website upgrade focused on improving the overall design, user experience, performance, and SEO visibility. I’ll refine the existing structure, optimise content, technical SEO, mobile responsiveness, speed, metadata, schema, and search-engine readiness without disrupting the current site. With 10 years of experience in website development, SEO, performance optimization, and UX improvements, I can deliver a polished, search-friendly website. Let’s chat to discuss your current site and upgrade requirements. thank you Regards Gaurav Garg
$250 USD in 7 days
8.7
8.7

Hello, I can execute the prepared 16-page blueprint across your existing website, including content updates, canonical navigation, 301 redirects, descriptive image alt attributes, JSON-LD verification, and responsive CRO improvements. I will also implement the mobile booking bar, service pill navigation, and homepage trust banner while preserving existing hover titles and filenames. I’ll validate the final implementation across mobile and desktop views and check schema and redirect behavior carefully. I will keep all communication strictly within Freelancer and will not contact the business by phone. Check out my portfolio here:- https://www.freelancer.com/u/installerpoint Best Regards, Muhammad Adeel
$110 USD in 4 days
8.2
8.2

Hello, I’m ready to execute the complete website upgrade for Uptown Galleria Nails with careful attention to every detail in your 16-page blueprint. I can implement the policy-page cleanup and 301 redirect, comprehensive backend alt text, validated LocalBusiness and BreadcrumbList JSON-LD, canonical navigation, above-the-fold booking CTAs, mobile booking bar, service pill navigation, and trust-and-hygiene banner. I’ll preserve existing image filenames and hover titles while ensuring the technical SEO updates are accurate, consistent, and platform-compliant. As a useful improvement, I’ll also verify responsive behavior and test the booking journey across key mobile and desktop breakpoints before delivery. All communication will remain strictly within Freelancer. Regards Muhammad
$110 USD in 6 days
8.2
8.2

Hi, To optimize the existing website for Uptown Galleria Nails, I'll begin by executing a thorough cleanup of the outdated policy draft page at /policy-old/ and establish a 301 redirect to the live policy page. This will ensure that users and search engines are directed to the correct content. Next, I will enhance the backend image alt text across the Homepage, Gallery, and Services pages by appending location-based descriptions without altering existing visual titles or file names. This will improve accessibility and SEO. For schema markup, I will verify the LocalBusiness JSON-LD schema across all pages, ensuring accurate NAP details and booking URLs that align with the Google Business Profile. I will also address any BreadcrumbList schema issues and resolve Search Console warnings. In terms of user experience, I will ensure the 'Book Appointment' button is prominently displayed on both mobile and desktop views. Additionally, I will implement a sticky mobile booking bar and a horizontal scrolling pill-menu for service navigation. Lastly, I will insert a minimal trust banner below the homepage hero section to highlight hygiene practices. To get started, I will need access to the website's backend and any relevant credentials. Thanks!
$90 USD in 3 days
8.3
8.3

With over a decade of experience, I am the full-stack web and eCommerce developer you need for this project. I specialize in platforms such as WordPress, Shopify, and Magento - making me well-versed in handling any unique quirks or challenges they may present. Beyond that, my expertise extends to PHP, HTML5, CSS3, and JavaScript/TypeScript, key languages that will be crucial for executing the tasks outlined in your blueprint. I have a keen eye for detail which makes me excellent at duplicating page cleanup, 301 redirects, optimizing image ALT text, and implementing schema markup. To enhance user experience and conversion (CRO), I can assure you a prominent "Book Appointment" CTA button above the fold on mobile and desktop views along with tight site navigation links - keeping everything pointing towards active canonical URLs.
$250 USD in 7 days
8.2
8.2

Hi, I am a skilled web developer with expertise in technical SEO. I will efficiently handle the website upgrade and SEO enhancement for Uptown Galleria Nails in Houston, TX. I will meticulously execute tasks such as duplicate page cleanup, backend image ALT text optimization, schema markup verification, CRO implementation, and layout improvements. Let's discuss further details in chat. Regards, Sai Bhaskar
$75 USD in 2 days
7.8
7.8

I’ll start by removing /policy-old/ and applying a permanent 301 redirect to /policy/, then deploy the prepared 16-page blueprint without changing approved hover titles or filenames. In 2 days, you’ll receive the updated site with page copy, H1/H2 structure, metadata, valid JSON-LD, location-based image ALT attributes, canonical navigation, and visible booking CTAs across mobile and desktop. I’ll verify LocalBusiness NAP, hours, booking URL, and BreadcrumbList markup across every page, then implement the sticky mobile booking bar, service pill navigation, and three-icon hygiene bar with responsive CSS. I’ll also clear the related Search Console schema warnings and confirm the redirect works correctly. Should the trust bar use existing site icons, or should I add a minimal matching icon set? Muhammad Saad
$100 USD in 2 days
7.9
7.9

As a highly experienced and detail-oriented web developer with a passion for design, I am the ideal fit for your project. My skill set, which includes mastery of Wordpress, Shopify, HTML, CSS, and PHP uniquely aligns with all the critical technical tasks outlined in your project description. Working proficiently with sites that already have established architectures is one of my core competencies. My experience in crafting aesthetically appealing and user-friendly websites has equipped me with an eye for detail critical to delivering impeccable results. I've worked on implementing e-commerce solutions on Shopify, boosting site responsiveness for myriad devices and coding PHP for dynamic functionality - areas which prominently feature in your project requirements. Being result-driven and punctual in delivery makes me the right candidate for your project. Over my 6-year career, I've consistently added value to clients' businesses through innovative strategies. So let's join forces and turn your website into an engrossing digital experience using my high coding standards and round-the-clock availability!
$60 USD in 3 days
8.0
8.0

Hello, I confirm that my quoted price is my final fixed rate. It looks like you need someone to polish and enhance the Uptown Galleria Nails website with a focus on SEO and user experience. With 7+ years of experience in web development and technical SEO, I can tackle the tasks you've outlined, from optimizing images with appropriate alt text to ensuring your schema markup is correct and effective. I understand the importance of making sure everything is user-friendly and that all redirects work seamlessly to enhance your site's performance. I’m also excited about improving the layout with features like a sticky mobile booking bar and a trust banner. Just to clarify, do you have any specific design preferences for the trust & hygiene bar you’d like to see? Best regards, Ivan Mandinski
$50 USD in 3 days
7.8
7.8

Hi, I went through your project carefully. Since the 16-page blueprint is already prepared, I can focus on accurate implementation and polishing the existing website rather than rebuilding it. I have 8+ years of experience with WordPress, PHP, technical SEO, redirects, JSON-LD schema and responsive design. I can handle the 301 redirect, ALT tags, schema, canonical URLs, booking CTA, sticky mobile bar, service navigation and homepage trust section, followed by full mobile/desktop testing. My final fixed price is **$220** for the complete scope. One quick question: would improving the technical SEO and booking flow be the main priority for turning more Houston visitors into appointments? Also, should I follow existing fonts/colors strictly, or do I have some creative freedom? I can start immediately.
$220 USD in 8 days
7.8
7.8

Hi, I can implement the complete blueprint accurately, including 301 redirects, ALT text optimization, JSON-LD/schema validation, canonical navigation, CRO improvements, and responsive layout updates. I’ll work strictly within the platform, carefully test all changes, and deliver a clean, fully optimized final site at the agreed fixed price. Best regards,
$55 USD in 1 day
7.3
7.3

Hi, I’ve reviewed the scope carefully and understand this is an implementation and technical SEO job, not a rebuild. Since the 16-page blueprint is already finalized, I can work directly from it and implement the changes without altering the approved copy unnecessarily. I’ll handle the /policy-old/ cleanup and 301, image ALT attributes, JSON-LD and BreadcrumbList validation, canonical navigation, mobile/desktop booking CTAs, sticky mobile booking bar, service pill navigation and the homepage trust/hygiene section. I’ll also test the final site and check for broken links, redirects and relevant Search Console issues before handover. Will the blueprint include the exact NAP, booking URL and schema values to be deployed? Falaq S
$140 USD in 2 days
7.5
7.5

I see you're looking to optimize and update your existing website for Uptown Galleria Nails. The tasks you've outlined, like setting up 301 redirects, optimizing alt text, and verifying JSON-LD schema, are critical for improving both user experience and SEO. I’ll focus on making sure all those redirects are correctly implemented, alt text is descriptive and location-based, and that the JSON-LD schema aligns with your Google Business Profile. And, I can complete all the work first so you can test everything before making any payment or awarding the project, this way, you can be sure it meets your expectations without any risk on your end. I'm ready to start immediately and really look forward to enhancing your site. My bid for this project is 169 USD, which I believe is quite reasonable for the quality of work you’ll get. Rajavel - Expert in web development and SEO optimization.
$169 USD in 1 day
7.3
7.3

The main risk here is not adding the updates themselves, but making sure the SEO cleanup, schema validation, redirects, and UX changes are all deployed without breaking existing rankings or navigation. I’d handle this as a controlled update pass: redirect/canonical review first, then alt text + schema implementation, then the mobile booking bar, sticky sub-nav, trust bar, and final QA across device sizes. I’ve done this kind of work on established local-business websites where the copy and SEO plan were already prepared and the real value was in clean execution inside the existing site. That includes JSON-LD fixes, Search Console warning cleanup, CTA placement improvements, mobile sticky elements, and tightening internal links so everything points to the correct live URLs. A small bonus from my side would be a final manual check of the updated priority pages before handoff. - What platform/CMS is the current site running on? - Are the service sub-category anchors already in place on the service page, or should those be created during this update? - Will I be working directly on live pages, or do you have a staging environment for deployment first?
$140 USD in 7 days
7.3
7.3

Hi, I went through your project details and understand what you're looking to achieve. I'd be interested in working with you on this. Based on the requirements you've shared, I can handle the project from start to completion while keeping the work aligned with your expectations, timeline, and desired outcome. My approach is straightforward: first, I'll make sure the requirements and expected deliverables are clear. Then I'll complete the work in structured stages, share progress along the way, incorporate your feedback, and deliver the final work after everything has been reviewed. Before we begin, I have a couple of questions about your requirements that will help me understand the scope more accurately. Feel free to message me so we can discuss the details and determine the best way to move forward. Best regards, Anum
$250 USD in 1 day
6.9
6.9

Richmond, texas, United States
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