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I need an experienced SEO specialist to revamp a set of existing blog posts so they inspire more readers to tap the Instagram share button. My priority is engagement—specifically social shares—so every on-page tweak should encourage readers to spread the word on Instagram. Key objectives • Audit each post for keyword intent, structure, and readability. • Refine headlines, sub-headings, and meta data to make them irresistible when previewed in feeds and Stories. • Add or optimize Open Graph and Twitter Card tags so the preview image, excerpt, and hashtags display perfectly on Instagram’s link-in-bio and swipe-up contexts. • Place compelling calls-to-share at natural breakpoints in the content. • Suggest (or implement, if you have access) lightweight page-speed enhancements to keep bounce rates low and dwell time high. • Provide a short best-practice guide my team can follow for future posts. Tools & reporting You’re free to use your preferred stack—Surfer, Ahrefs, SEMrush, Yoast, RankMath—so long as the final posts load fast, meet core web vitals, and are clearly annotated for easy editing in WordPress. Acceptance criteria • Each post shows a measurable uplift in Instagram shares within two weeks of going live. • Meta tags pass validation tests. • Readability scores remain at or above Grade 8 (Hemingway). • All changes are delivered in a tracked-changes Google Doc or directly in WordPress under a staging environment. If this pilot batch performs well I may extend the collaboration to include Facebook and Twitter optimization, but for now the spotlight is firmly on Instagram.
Project ID: 40254827
78 proposals
Remote project
Active 3 mos ago
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