We currently have a website for our high-end real estate development project on a peninsula in the United States Virgin Islands. The gated development offers 47 acres of gated, green peninsula. The properties, almost all waterfront, feature magnificent sunrise and/or sunset panoramic ocean views. We have installed the energy, water, waste, roads, landscaping, gate-house, etc. The buyers of the lots will build their own houses.
We currently have a website with the project name as the name of our website. However, we are looking to optimize the site, in particular we are looking to attract more serious buyers to our website. Our main problem is if they haven't heard of the project by name, they can't find the website. Things we are looking for might be: when certain words are searched our website comes near the top of the page and/or an advertisement for our site appears.
-launch search campaigns on many search engines simultaneously
-track web visits by geography
-track leads by key words and or campaign
-list of changes that need to be made to our site to optimize search engines
-possibly make changes as referred to above
Thank you. Please note- the budget listed below would be for the project to go on for many months. The budget would be much lower for a one or two- time update.