We need support to produce a logo for an informative website, to be released in Brazil, the website will be called Economiza Dinheiro (Save Money) and will be aimed at providing free financial information to the public on things like credit cards, travel insurance, offers & promotions. The site will be 100% impartial with no links to big business or the like.
I am to front the website with a photo, this is to give credibility, I am English but am fluent in the Portuguese language. The logo, it's colours, themes, etc., must be portable to the rest of the website and to social media where we also have plans.
The logo must:
- Be clear and include the words Economiza Dinheiro
- Portray Brazil, consider colours, style, remembering the Brazilian audience
- Encompass our values, clear and transparent mostly financial information
- Transmit credibility, and a seriousness to save people real money
Ideally, I would like see some examples of your ideas with reasoning. This is a huge project for us, getting the logo right will form the base with which to start building the website.