I think you already have most of the details of the project.
To answer your last questions:
We are indeed interested in a simple logo, so as per your advise, we're happy to set aside the collage idea.
As for logos I like, I do not have any to show you. We are, as I've mentioned, interested in the font, colors and somewhat resemblance (though not to much) to the NY GIANTS logos.
I did enjoy your work on our "Jerusalem Lodges" logo. thus, I would like if you can do the same again. I.E give us a few concepts which are diffident from each other, and we can choose one and go ahead with it...
I think it is important though that you know that the items that will be sold on the web site are religious (Jewish) items. I'm attaching here again the file containing links to photos of the products on google. Of course, we are not going on the collage, but it still might be a good idea to incorporated something from those photos in one of the concepts you give us.
I will now also create a $35 milestone, as mentioned earlier.
Please be sure to let me know if you have any questions.
Looking forward to your wonderful work again!