Freelancer SOP Lead Gen 1

We are a small startup who want to run a short digital marketing campaign to generate leads.

A summary of the brief is as follows, for more info please contact me directly - PK at 0192776160.

The Brief:

Planning, management and execution of a Digital Marketing Campaign, the “Back to School” marketing campaign.

Primary target customers:

International Schools – Principals, Canteen Service Providers and Heads of Operations and IT.

Professionals in the education sector – including Principals, teachers, board members (schools).

Parents with children at International Schools.

Parents with children in Government Schools.

Location: Selengor, Johor and Penang.

Problems being solved for Schools:

Cash at school is considered to be a potential spreader of COVID-19. As a result many schools are going cashless.

Schools have to follow MoE SOP’s for the school canteen. Many schools have introduced online school meal selection and then employed a manual process to collect dinner money daily for kids – be it directly from kids or through collection of proof of payment by whatsapp. Either way – teachers are having to spend teaching time managing school meals and payments.

The manual processes are leading to food wastage at school – as the number of meals ordered online does not tally with the meals being paid for on the day.

Proposition for schools:

Our solution helps ensure that the school (canteen) is safe for kids. We provide a solution that accommodates both in-classroom dining and a track and trace capability for those schools that allow children to visit the school canteen during recess.

For more information on the brief, please contact me at 0192776160.

Taidot: liidit, Markkinointi, Verkkomainonta, Lead Generation, Digital Marketing

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Projektin tunnus: #28391490