An established sole practitioner therapist specialising in treating Anxiety, Depression, Panic Attacks etc needs help to set up Google Ads campaign targeting market within a local geographic area (30km radius).
Website & Facebook presence is established. [login to view URL]
Requesting a quote for the (one off) establishment of an effective ongoing Google Ads campaign. Budget is limited.
Narrow range of search keywords. (eg Anxiety therapy, Depression Counselling etc)
Big name, big budget corporate competition. (Beyond Blue, Headspace etc)
Services are delivered in person (face to face counselling - therefore limited geographic catchment)
Lifetime value of client is $450 (only 3 counselling sessions - $150 each session - required)
Goal of campaign is to drive phone / website enquiries & consequently bookings.
Business requires 10-15 bookings per week. Online is only advertising.
Ongoing advertising budget is $200/week.
I'm looking for help & advice on creating a Google Ads campaign(s) that will drive business enquiries.
I need the campaign set up for me with some basic training/guidance to allow me to review and run the ongoing operation of the campaign(s).
I envisage this as a one-off project.