Must have knowledge to create Google Ad words, Facebook Ads, You Tube ads etc.
Proven record to Generate Leads through Paid Campaign on Facebook Ads.
Develop and execute plans that support clients' branding & lead generation goals.
Monitor keywords and campaign performance / optimize those as necessary.
Devising monthly, weekly and daily media plans for digital marketing activities, monthly content planning and Implementation from conception to execution.
Work collaboratively with team members to track and analyze campaign performance to ensure performance.
Troubleshoot and optimize campaigns to achieve ROI and CPA goals.
Provide regular insightful reports on campaign performance (ranking, traffic, conversions and other metrics).
Create keyword marketing campaigns; recommend enhancements to improve existing search marketing campaigns through keyword expansion or landing page changes.
Sound knowledge of Social media marketing, leads generation from Facebook, Twitter, LinkedIn, Blogging and social channels.
Experience with Analytics tools (e.g. Google Analytics, Facebook Pixels)
Experience in SEO On-page-Off-page Activities.
Must have knowledge of technical content writing, backlink creation, [url removed, login to view], Google Web Master Tools.
Knowledge of the latest trends associated with online marketing
Very strong analytical and reporting skills
Ability to handle multiple projects and produce results within deadlines