Task to be done daily:
1. I will work on keywords that are more promising and with relatively low CPC.
2. I will regularly look for the search terms report and add new keywords and negative keywords in the account.
3. I will work on improving the quality score of the low quality score keywords by creating separate ad groups and relevant ads for them. I will create new Expanded Text Ads recently launched by Google.
4. I will also provide suggestions to you on improving the landing page experience and performance.
5. If needed, I can create separate landing pages for your site too on the basis of different ad groups with my paid Landing page service from Instapage, cost for it will be additional. Besides this regular A/B Testing will be done for the different ads and landing pages to increase the CTR and ROI and low down the CPC.
6. I will send weekly work done reports (including Analytics).