I'm creating this project to obtain ideas on t-shirt designs for a product I want to commercialize. The winner of the project will be awarded a fixed fee contract to design 5 to 10 separate icons and fonts to use with inspirational messaging to be integrated into t-shirt designs and the creation of the brand logo.
Brand Name: Up-to-Me
Brand Concept: The content of the t-shirt designs are intended to be self-inspirational messages for soccer players with the purpose to inspire youth to take ownership of their future with character building messages.
Market: Youth soccer players in the age range between 12 - 18 yrs old.
Design: Each t-shirt design will be comprised of 3 elements; (1) a graphical element that embodies the following concepts; determination, tenacity, endurance, focus, will power, grit, and mental strength, (2) includes imagery related to soccer, and (3) short inspirational messages that I will supply once we start the project.
Proposal Deliverable: Freelancers shall include the following in their proposals:
a) a design theme expressed in a short paragraph that you propose can be represented in 5-10 different icons
b) a sample icon of your design in black and rendered in pdf.
The design theme shall all be consistent with the concept elements noted in (1) above and be related in that a brand image can be developed from it. For example if your design proposal is for a strong-willed animal you might propose a lion head with soccer ball embedded into the lion’s mane as one of the 5-10 icons with a statement as to how to represent the other 4-9 icons.