We are looking to build a complex website for a sole purpose that will be revealed to the chosen freelancer. The target audience is dieters, foodies, self-employed, stay-at-home parents. These audiences are likely to cover people in the 20-60 age groups.
The website will use Adobe Flash to display video and access the user's webcam. Flash's peer-to-peer network capabilities (via RTMFP) allow almost all video and audio streams to travel directly between user computers, without using server bandwidth. Users will be required to create a simple profile to use the site, and usage will be logged on their page in the form of updates, so as to minimise restricted content and encourage accountability.