We need a Google Analytics expert to set up event/goal tracking and custom dashboards across all of our local sites (5 sites).
Our websites are updated daily with new video content, and each page has multiple call-to-actions that link through to our web app.
What we need tracked and displayed on a custom dashboard:
- Which CTA buttons are being clicked (page and specific button)
- Number of times each video is played & time played
- Sources of inbound traffic - ie organic, referral, Adwords, social (down to the specific post) etc
- The percentage of traffic from each source that has clicked one of our call-to-action buttons
We want to get started ASAP. This is the first G.A. project we are kicking off, there will be more to follow. We are looking for a true expert to work with our global team.