I am starting a clothing line called Safari Signatures.
I am Nigerian - from West Africa - and I am all too familiar with the process many Africans need to go through in order to update their wardrobes.
It typically involves waiting till we travel abroad or till a friend or family member travels to The United States, UK, etc.
Lists are made for those trips - once or twice a year, for the average middle class Nigerian or Kenyan, etc. It's been this way for years, going into decades, and while there's more travel, drawing up lists and waiting months to update and express your personal style makes for an extremely imbalanced market equilibrium. Almost creating a desperate image.
I am partnering up with my sister who has recently graduated from fashion school here in Miami since we are both passionate about personal style and see a huge business opportunity in being able to be the Forever 21/Zara of Africa.
Providing the trendiness and affordability of Forever 21, with Zara's quality.
With our passion, experience and capabilities, we are ready and willing, daily, to take up this challenge amd embrace this journey.
It is to be an online store, available across Africa, with manufacturing done in Mexico, and in-house designers recruited from different parts of the world.
We are currently in talks with some of the individuals we will be working with.
In addition to taking advantage of this gap by providing our products and services as a solution, we are extremely passionate about dedicating ourselves to the development of the African youth and the African continent.
The model we have chosen to adopt is the network marketing model via which dedicated youth across the continent can become Safari Signatures Business Owners, freeing themselves financially, and in the process growing and empowering themselves as individuals/leaders - such as well intended and properly executed network marketing models tend to foster.
Our vision is to have a new wave of prosperity running through the continent and building new structures of innovation and intellectual, creative collaboration.
Safari Signature's objective is to see Africa flourish while creating a new life for ourselves and others!.
We are seeking the funds needed to plan, execute and launch the business by 2018, or even just enough to hire powerful Crowdfunding experts to run and manage a campaign for us.
We started the crowdfunding journey March, 2016. However, after a year, we have come to find that we have been dealing with a conman. Little work has been done, and we never launched the campaign. We have been extremely patient with him, maybe even unwisely so.
All the same, this is good news, as we now have the opportunity to execute properly and thoroughly.'.
However, we have clearly lost a load of time, and money.
I will be transparent right here, from the start: we are putting this out with faith that this may be seen by the right person for this endeavor. someone who will feel so aligned with the project that they may be willing to discuss a different kind of payment plan, as we do not currently have the funds for the traditional upfront payment before the payments made after funds are raised.
Please do take care in considering the value proposition of this business idea.
We had a business plan drawn up in the past. However, we are looking to work with a more experienced group in creating an updated and fully functional plan.
What I have come to understand about this project, is that in the right hands, Safari Signatures will reach and surpass its fundraising goals.
At this point, I Thank you for your time, and your kind consideration. We hope to bring this to reality as soon as possible, as the economic conditions back home are dire - leaving millions of individuals desperate, and the environment growing in insecurity and instability.