We’re looking for an experienced email marketing professional to manage the setup and implementation of customer nurture campaigns in Hubspot as a short-term project. You’ll be asked to work closely with members of our marketing ops, product marketing, and product team to set up, design, optimize, and implement multi-part nurture campaigns for several business units.
You should have a strong foundation in email marketing and marketing automation.
Coordinate with marketing and product team members in the creation and management of a marketing nurture campaign spanning six different business units to drive conversion of non-transaction members.
Manage nurture campaign automation efforts and processes, proactively researching and implementing the latest best practices, strategies, and industry standards.
Design emails and optimize messaging using industry best practices
Ensure the marketing automation platform communicates seamlessly with other parts of the business, particularly Salesforce
Collaborate with internal teams to gather requirements, get feedback on designs, and present results.
Roughly 50 hours of work time
Project beginning ASAP and lasting through mid-November