CSR Lead Generation for Indian Education NGO

**Need Freelancers to Find CSR-Funding Companies in India and Generate Warm Leads for AAS Vidyalaya** ## Project Description We are looking for experienced freelancers, lead generation specialists, business development professionals, CSR outreach consultants, or corporate partnership executives who can help us identify companies in India that are spending funds under **Corporate Social Responsibility (CSR)** and initiate warm outreach on our behalf. Our organization, **AAS Vidyalaya**, works in the education sector and provides a scalable solution to help students continue their schooling through **AAS Vidyalaya Education Cafes** and digital learning support. We are looking to connect with companies that have CSR budgets and are interested in supporting education, digital learning, girl child education, school dropouts, rural education, skilling, and community development. The selected freelancer will work as a representative of AAS Vidyalaya for the purpose of CSR lead generation and initial donor outreach. ## Scope of Work The freelancer will be expected to: ### 1. Identify CSR-Spending Companies Find companies across India that are spending on CSR. These may include: * Large corporates * Mid-sized companies * SMEs with CSR budgets * Manufacturing companies * PSUs * Banks and financial institutions * IT and technology companies * Infrastructure companies * Pharma companies * FMCG companies * Education-supporting companies * Companies operating in rural, semi-urban, industrial, mining, port, logistics, and manufacturing belts The companies may be located anywhere in India. ### 2. Identify Relevant CSR Decision-Makers For each company, the freelancer should identify the right contact persons, such as: * CSR Head * CSR Manager * Sustainability Head * ESG Head * HR Head * Corporate Affairs Head * Foundation Head * Admin / Plant Head, where relevant * Director / Promoter, especially in SMEs The freelancer should find verified contact details wherever possible, including: * Name * Designation * Company name * Email ID * Phone number / mobile number, if available * LinkedIn profile * Company website * Office location * CSR focus areas, if available ### 3. Send Warm-Up Emails on Our Behalf The freelancer will send standard introductory / warm-up emails to identified CSR contacts. We will provide: * Company email ID on AAS Vidyalaya domain * Standard email text * AAS Vidyalaya profile / proposal * Relevant links and attachments * Guidance on target sectors and geographies The freelancer will be expected to personalize the email slightly wherever required and send it professionally from the assigned email ID. ### 4. Follow-Up with Prospects The freelancer should also send polite follow-up emails to contacts who have not responded, based on an agreed follow-up schedule. Suggested follow-up cycle: * First email * Follow-up after 3–5 working days * Second follow-up after another 5–7 working days * Mark as closed / no response after agreed attempts ### 5. Qualify Interested Leads When a company responds positively or shows interest, the freelancer should capture the details and immediately pass the lead to AAS Vidyalaya. A qualified lead may include: * Company asking for more details * CSR team showing interest in education projects * Request for proposal / presentation * Request for meeting / call * Indication of CSR budget availability * Referral to another internal CSR decision-maker ### 6. Handover Leads to AAS Vidyalaya Team Once interest is shown, the freelancer will hand over the lead to our internal team so that an official representative from AAS Vidyalaya can take the discussion forward and close the partnership. The freelancer may be asked to remain involved in coordination if required. ### 7. Maintain a Lead Tracker The freelancer must maintain a structured Google Sheet / Excel tracker with the following details: * Company name * Industry * Location * Website * CSR focus areas * Contact person name * Designation * Email ID * Phone / LinkedIn * Date of first email sent * Follow-up dates * Response status * Lead status: Cold / Warm / Interested / Meeting Requested / Not Interested / Converted * Remarks * Next action ## Ideal Freelancer Profile We are looking for someone who has experience in one or more of the following: * CSR lead generation * Corporate fundraising * NGO fundraising * B2B lead generation * Email outreach * Business development * LinkedIn research * Corporate partnerships * ESG / Sustainability outreach * Data mining and contact research Experience in the **education, NGO, CSR, social impact, skilling, rural development, or EdTech sector** will be preferred. ## Important Expectations The freelancer should: * Be professional and ethical in all communication * Represent AAS Vidyalaya properly and respectfully * Avoid spam-like outreach * Use only approved email content and official material * Maintain confidentiality of company email access and data * Not make any financial, legal, or partnership commitment on behalf of AAS Vidyalaya * Share interested leads promptly * Maintain accurate records of all outreach ## Deliverables The selected freelancer will provide: * List of relevant CSR-spending companies * Verified CSR / decision-maker contact details * Emails sent from assigned AAS Vidyalaya email ID * Follow-up emails sent as per agreed schedule * Updated lead tracker * Qualified warm leads handed over to AAS Vidyalaya * Weekly progress report ## Suggested Commercial Model We are open to different engagement structures: ### Option 1: Fixed Monthly Retainer For regular company research, outreach, follow-ups, and lead tracking. ### Option 2: Per Verified Lead Payment for every verified CSR decision-maker contact identified. ### Option 3: Per Interested Lead Payment for every company that responds positively and shows interest. ### Option 4: Hybrid Model Fixed monthly fee plus incentive for every qualified interested CSR lead generated. Freelancers may suggest their preferred pricing model in their proposal. ## Information to Include in Your Proposal When applying, please share: 1. Your experience in CSR / NGO / corporate lead generation 2. Whether you have worked with NGOs, foundations, or social impact organizations before 3. Your method for finding CSR-spending companies 4. Your method for finding verified contact details 5. Whether you can send outreach emails and manage follow-ups 6. Number of companies you can research and contact per week 7. Your proposed commercial model 8. Sample lead tracker format, if available 9. Any previous relevant success stories ## Preferred Freelancer Location India-based freelancers preferred. Freelancers from Mumbai, Delhi NCR, Pune, Bengaluru, Hyderabad, Ahmedabad, Kolkata, Chennai, or major industrial regions will be preferred, but remote work from anywhere in India is acceptable. ## Additional Note We are looking for long-term freelancers who can work as an extended CSR outreach and business development desk for AAS Vidyalaya. The objective is not just to collect random data, but to identify serious CSR prospects, initiate professional conversations, and generate warm leads that can convert into meaningful education partnerships.

Project ID: 40487770