We are a unique online shop which is geared towards men and provides masculine gift crates to our users with the most unique and locally sourced products. The site is currently designed, built and all functionality via Wordpress is in place.
What we're looking for:
An experienced content creator / writer to help kick-start/build and create a unique take on the brand and messaging and help flesh out various content pages that speak to the audience and help outline why our site is the leading go-to supplier of unique items that speak to the audience. We need someone to work on creating the content pages outlining the overall arcing structure of the site, its benefits, features and why shopping with us cannot be done anywhere else online as our products and packages are tailored to the audience.
We need the following deliverables:
- Research similar sites ([login to view URL])) and utilise the narrative and apply that to the online site we have developed. The tone and unique writing style we have in mind will need to be carried through to all the pages and content needs to really make the user fall in love with the idea of the site…think of the descriptions on the back of wine and whiskey bottles and how they take the reader on a journey detailing every aspect of whats in the bottle making the reader almost taste it without having opened the bottle…your writing style will need to do the same for our products / packages and include a hint of masculine humor and sarcasm.
- .We require you to take the content brief we currently have and expand on this to help flesh out the 5-10 pages needed to fully capture the audience.
To complete all the deliverables, the right candidate will have experience in the following:
- Engaging Site Content Creation
- Ability to look at similar niche markets and create engaging content for our site that not only speak to the potential member but also help current members feel apart of the brand and its culture
In your proposal, please share a brief summary of your experience and tell us about a recent content creation strategy project you worked on.