Website Assessment, SEO, Copy & Strategy

I am looking for someone to apply educated SEO principals to my website . The site has been active and online for 4+ years. It is currently a PR4, but was a PR6 until the Google shakedown around a year and a half ago. I also believe the main keyword set is not a super competitive one so this should make this doable. Currently, I’m not listed very well mainly because I am not very astute at identifying which keywords or audience I should be targeting my service to. This is one of the things I desperately need help with.

Read this again..."I am not very astute at identifying which keywords or audience I should be targeting my service to".

This project as I see it has four parts to it.

1. Study and understand my website’s product offering to determine the best keyword set (obvious and long-tail) that I should be optimizing for (and who is my target audience). This would include looking at the competitive landscape of other sites ranked highly on those keywords. A brief report on this should be provided to me.

2. Identify and recommend (with specifics) the changes that need to be made to promote the keyword set. This would include, but would not be limited to the following:

a. Title, description, and keyword, meta information.

b. Image alt, and/or title tags (if needed).

c. Link text, bolding, and/or use and placement of H1, etc. tags.

d. Sales copy needed to enhance the keyword density of the keyword set.

e. Secondary page naming schemes (URL).

f. Placement and order of text on the page to produce a coherent description in Google. And, an understanding of what Google uses to construct the descriptions in their results. (if anyone knows).

g. Any other SEO techniques or pointers not listed above.

3. Make recommendations regarding a future link strategy to further enhance the relevance and PR of the site. This recommendation should include the types of sites I should link from, sites I should not link from, and the type of link that should be used.

4. Recommend and guide me through the process of buying traffic through Adwords and/or other paid traffic sources etc. In the past I have tried to use Adwords without success. The dilemma stems from Google suggesting 150 or so keywords based on my URL...then a day later it rejecting 99% of the the very keywords it suggested. Of course Google states that if I pay $10/click it will make the keywords pertinent. I have no problem with paying for visitors as long as the conversion warrants it.

A quick note about my site’s product(s). We offer a hosted solution that places a piece of JavaScript code on my client’s websites. I am able to brand and place a link on these users’ pages. This code (and link) should be looked at and tweaked as part of this SEO strategy to be best utilized in our favor.

I am not asking to be SEO’d into the number one position, but my site is mature enough to be listed fairly well with the correct approach. Currently, the only keywords bringing in traffic from the search engines is my site's name...and I get less than 10 users a day from the search engines (less than 3% of my overall traffic). I do understand the rough fundamentals of SEO…but I need a fresh 3rd party SEO expert to assess and make sure I have all the bases covered.

Once this project is successfully done, I will may be looking for this person to apply the same techniques to other sites I own.

Taidot: tekstisuunnittelu, Google Adwords, verkkomainonta, Oikoluku, hakukoneoptimointi

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Tietoa työnantajasta:
( 15 arvostelua ) Henderson, United States

Projektin tunnus: #453386

Myönnetty käyttäjälle:


HI there, Please view my PM for more details. Regards Oliver King.

$300 USD 30 päivässä
(2 Arvostelua)

28 freelanceria on tarjonnut keskimäärin %project_bid_stats_avg_sub_26% %project_currencyDetails_sign_sub_27% tähän työhön


Hi, Please check PMB for details. Thanks!

$400 USD 30 päivässä
(16 arvostelua)

Dear Sir, we are the right agency with qualified professionals in SEO, online sales and web programming. Please let us know

$750 USD 20 päivässä
(75 arvostelua)

We are a professionally managed company specializing in the field of Search Engine Optimization, Link building and complete internet marketing solutions. We are in the business from last 5 years. Our team comprise o Lisää

$560 USD 60 päivässä
(47 arvostelua)

Hello - I can help you with ethical SEO to develop keyword rankings for your website. See PMB for my four years experience and superior front page results for competitive keywords!

$750 USD 30 päivässä
(49 arvostelua)

Hello, Please check PM. Thanks, Bhrat

$250 USD 30 päivässä
(59 arvostelua)

Hello Sir, Please check our PM, Regards Varun

$750 USD 45 päivässä
(53 arvostelua)

Please check your PM

$350 USD 30 päivässä
(32 arvostelua)

Huge $Avings | Service Benefits Unlimited* | Get Additional Six Months Of Professional SEO Services Absolutely Free* | Get Additional Three Months Of Professional SEO Services Absolutely Free* | No Monthly Payment Hass Lisää

$357 USD 30 päivässä
(12 arvostelua)

Please see PM.

$500 USD 28 päivässä
(13 arvostelua)

see pm please

$250 USD 10 päivässä
(26 arvostelua)

Please see my PMB for complete details regarding my bid.

$375 USD 14 päivässä
(2 arvostelua)

Hi, I read your entire project description thoroughly and twice. I completely understood what you want from us. I will STUDY your entire website, product, business and competitors' sites and businesses. We will then a Lisää

$700 USD 28 päivässä
(2 arvostelua)

Pls refer PM. Thanks.

$750 USD 90 päivässä
(2 arvostelua)

Hello Sir: I represent a small SEO consulting firm operating our of St. Louis Mo. We specialize in advising people and business on how to improve their site for performance in the search engines. I truly respect your Lisää

$750 USD 45 päivässä
(2 arvostelua)

Hi, I am very much interested in your project. Please view PMB for more details

$500 USD 25 päivässä
(0 arvostelua)

Hi there, We are here to help you, whatever you want through our best expertise and experience..... Please visit your PMB for more details. Thank You

$550 USD 30 päivässä
(1 arvostelu)

Lets start

$600 USD 40 päivässä
(0 arvostelua)

Hi there, Not a difficult task for us to get this up to your expectations as we are a team completely experienced in all kinds of Web solutions. If you have a problem, we have an enlightening solution. PM me w Lisää

$695 USD 30 päivässä
(0 arvostelua)

i have good experience in seo...

$500 USD 50 päivässä
(0 arvostelua)

I created my own site, in other words, built it all myself. I went from a couple visitors each day to now over 17,000+ per month and growing. I wish I had a $ for each visitor. I can show you all the tools I used to b Lisää

$530 USD 5 päivässä
(0 arvostelua)