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I run an AI-powered exam-prep app that turns UPSC, NEET, JEE, Banking, SSC, Railway and 200+ other tests into a cinematic, game-style experience. The product already has engaging features—daily boss challenges, 1-v-1 battles, XP, badges and live leaderboards—and now I’m ready to put it in front of India’s working professionals, the group I see gaining the most from flexible, on-the-go preparation. What I need is a sharp social-first growth push. Your mission is to build and manage campaigns on Facebook, Instagram and LinkedIn, crafting both the strategy and the creative so our message feels native to each feed yet consistent with our brand voice. Think thumb-stopping short-form videos, carousels that highlight our gamified learning loop, and thought-leadership angles on LinkedIn that speak to professionals aiming for competitive-exam career moves. Key outcomes I’m looking for: • A 3-month channel plan detailing objectives, target personas, content themes, posting cadence and paid ad structure • High-impact ad creatives (static, carousel, Reel/Story formats) plus accompanying copy that showcase the “addictive” learning hook • Full campaign setup and optimisation inside Meta Business Suite and LinkedIn Campaign Manager, complete with pixel/events tracking • Weekly performance reports with actionable insights on CAC, CTR, retention signals and creative fatigue, along with rapid A/B test iterations • Recommendations for influencer or community partnerships that resonate with the professional learner segment I’ll provide existing brand assets, demo access to the app and any user proof points you need. If you’ve scaled edu-tech or app-install campaigns in India before—and can back it up with clear metrics—I’d love to see it.
Project ID: 40383932
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Active 21 days ago
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23 freelancers are bidding on average ₹928 INR/hour for this job

Hello, I will handle complete Social Media management for consistent results With 8+ years of experience in social media management, I create sports-focused content that blends player highlights with powerful, motivational storytelling to drive engagement and audience connection. My approach includes: • Light editing (clean cuts, smooth transitions, simple effects) • Creating branded visuals using Canva for a consistent look • Writing authentic, sport-driven captions that connect with players and fans • Scheduling across Instagram & Facebook & adapting for TikTok • Delivering a clear monthly content calendar for approval Reporting & Availability: ✔ Monthly content plan + timely delivery ✔ Consistent communication & quick revisions ✔ Quick response within 24 hours I focus on keeping your content real, motivating, and consistently active without overcomplicating the process. Best regards, Raghav AS."
₹750 INR in 8 days
5.8
5.8

Hi, I’d love to help you with Social Media Optimization and brand growth. With 12+ years of experience in digital marketing, I specialize in building strong online presence, engagement, and lead generation through strategic social media campaigns. ✅ What I Can Do for You: ✔️ Social Media Strategy & Content Planning ✔️ Profile Optimization (Facebook, Instagram, LinkedIn, etc.) ✔️ Creative Posts, Reels & Captions ✔️ Hashtag & Audience Research ✔️ Organic Growth & Community Management ✔️ Paid Social Ads Setup & Optimization (if required) ✔️ Performance Tracking & Monthly Reports I’ve successfully managed social media accounts across various industries, helping brands increase followers, reach, engagement, and conversions organically and through paid campaigns. My approach is data-driven, creative, and consistent to ensure long-term growth. Let’s discuss your goals and create a custom social media plan that delivers real results. Looking forward to working with you. Best regards, Rajkumar V.
₹750 INR in 20 days
5.5
5.5

Hi, I’ve reviewed your brief—this is a social-first app growth campaign targeting working professionals, where the edge is your gamified learning loop. The opportunity is to position it as “addictive productivity,” not just exam prep. I’m a performance marketer with 6+ years of experience scaling app installs + edtech funnels using Meta and LinkedIn. For your project, I will: Build a 3-month growth plan (personas, content themes, funnel, ad structure) Create high-impact creatives (Reels, carousels, statics) showcasing battles, XP, leaderboards Set up and optimize Meta + LinkedIn campaigns with full pixel/event tracking Run A/B testing loops (hooks, creatives, audiences) to reduce CAC Deliver weekly reports (CAC, CTR, retention signals, creative fatigue) Suggest influencer/community partnerships for professional learners Approach: Hook: “Study like a game” → Show competition/XP → CTA: install & compete Focus on micro-moments (commute, breaks) to match working professionals I can share similar app growth results on request. Quick question: what’s your primary KPI—installs, paid conversions, or retention? Best regards, Tara Devi
₹750 INR in 40 days
5.0
5.0

Hello, Your innovative AI-powered exam-prep app sounds like a game-changer for professionals seeking flexible study options. The challenge lies in effectively reaching and engaging this audience through targeted social media marketing. With 12+ years of experience in digital marketing, I specialize in crafting strategies that resonate with users. My approach will utilize platforms like Facebook, Instagram, and LinkedIn to create compelling short-form videos and carousel posts that highlight your app's unique gamified learning features. I propose delivering a detailed 3-month channel plan, high-impact ad creatives tailored for each platform, and complete campaign management within Meta Business Suite and LinkedIn Campaign Manager. Additionally, I will provide weekly performance reports with insights on metrics such as CAC and CTR, ensuring continuous optimization through A/B testing. Given the competitive landscape in India’s education tech sector, how do you envision differentiating your app further within your campaigns? Looking forward to collaborating on this exciting journey! Best regards, [Your Name]
₹1,250 INR in 7 days
3.4
3.4

Hello, I can help scale your AI-powered exam prep app with a strong, social-first strategy focused on app installs and engagement from working professionals. With experience in Meta Ads & LinkedIn growth for ed-tech, I’ll position your gamified features (boss battles, XP, leaderboards) as an addictive learning advantage. My approach: • Build a 3-month growth roadmap (personas, content themes, funnels) • Create high-converting creatives (Reels, carousels, UGC-style ads) • Platform-specific messaging—fun & fast on Instagram, career-focused on LinkedIn • Full setup: Meta + LinkedIn Ads, pixel/event tracking for installs & retention Execution & Optimization: • Weekly reports (CAC, CTR, installs, retention signals) • Continuous A/B testing to scale winning creatives • Influencer & community strategy targeting aspirational professionals I focus on performance-driven campaigns that convert attention into installs and long-term users. Ready to start immediately and scale your app fast. Best regards, Sanket Chovatiya
₹1,000 INR in 40 days
2.1
2.1

I can develop a complete 3-month growth plan tailored to your app—defining target personas (especially working professionals), content themes, posting cadence, and a structured paid ads funnel across Facebook, Instagram, and LinkedIn. I’ll create scroll-stopping creatives including short-form videos, reels, and carousels that highlight your app’s gamified experience (XP, battles, leaderboards) in a way that feels native and addictive to each platform. I’ll also handle full campaign setup—Meta Business Suite and LinkedIn Campaign Manager—with proper pixel and event tracking to measure installs, engagement, and retention. Alongside this, I’ll provide weekly reports covering CAC, CTR, and performance insights, while continuously running A/B tests to improve results and avoid creative fatigue. I can also suggest influencer and community collaborations aligned with exam-focused and professional audiences. To start, my approach would be: launching a 10-day test campaign with 2–3 audience segments and multiple creative variations to quickly identify winning hooks and scale what drives the most installs and engagement. I’d be glad to help position your app as a standout, engaging solution for modern exam prep and scale it into a strong acquisition channel.
₹750 INR in 40 days
1.2
1.2

With over a decade of experience in web and mobile app development, I can bring a wealth of expertise to your social media marketing campaign for your exam app. My skills in building high-converting websites and user-focused designs enable me to create content that resonates with your target audience. Moreover, I'm also an expert in SEO which would be immensely beneficial to enhance your digital presence on platforms like Facebook, Instagram, and LinkedIn. Given my familiarity with Meta Business Suite and Linkedin Campaign Manager, pixel/events tracking and delivering reports with actionable insights won't be an issue. Having successfully completed 100+ projects with a satisfied client base, I'm committed to meeting deadlines while delivering pixel-perfect design and mobile-friendly campaigns. And most importantly, I am passionate about the education sector and understand the nuances of ed-tech campaigns in India. Choose me for creative growth strategies that help you connect effectively with your target personas, drive engagement and convert leads into successful users!
₹1,000 INR in 40 days
0.0
0.0

Hello, this proposal is submitted as part of my university assignment. It is designed to demonstrate my understanding of professional freelancing practices, including clear communication, responsibility and commitment to delivering quality results. Thank you for your consideration.
₹1,000 INR in 40 days
0.0
0.0

I'm a growth marketing specialist focused on scaling digital products and educational apps using data-driven social media strategies. My approach combines high-impact creativity with continuous, metrics-based optimization, ensuring not only visibility but also efficient user acquisition and retention. I've worked on acquisition and engagement campaigns where the primary goal has been to reduce CAC, increase CTR, and improve retention, particularly in gamified learning models and educational apps.
₹1,000 INR in 120 days
0.0
0.0

Hi , Before I pitch you a proposal on "Social Media Marketing for Exam App", I want to make sure we're solving the right problem. A few quick questions: 1. Which exam segment drives your highest engagement and retention today? 2. Are you focusing on organic growth, paid acquisition, or a blend for this push? From the brief, here's how I'd approach this if I were in your seat: I'd map your gamification mechanics to social narrative angles—boss challenges and leaderboards are inherently shareable—then align messaging to each exam cohort's pain points and aspirations. This positions the app as a lifestyle choice, not just prep. One thing worth flagging upfront: Exam prep audiences are high-intent but seasonally volatile; sustainable growth requires retention loops beyond the first month. Happy to share 2-3 references from similar engagements if useful. Best, Murat MY Dijital
₹1,000 INR in 40 days
0.0
0.0

6+ years of experience in Digital Marketing Campaigns, including scaling ed-tech and app-install funnels in India across Meta & LinkedIn. We focus on turning strong product hooks into high-volume installs and low CAC through content + ads synergy. For your AI-powered exam-prep app, we’ll build a 3-month social-first growth engine: 1. Strategy & Positioning • Target personas: working professionals (career switchers, govt exam aspirants, side hustlers) • Messaging: “Gamified prep that fits your schedule” + addiction loop (XP, battles, leaderboards) • Funnel: Content (awareness) → Retargeting → App installs 2. Content & Creative System • Reels/Shorts: “Boss battle challenge”, “1v1 quiz clips”, “XP streaks” • Carousels: gamified learning loop, success paths, quick tips • LinkedIn: career-growth storytelling + exam success angles • 10–15 creatives/month (static, carousel, video) with strong hooks 3. Paid Campaign Setup • Meta Ads: App Install + Engagement + Retargeting • LinkedIn Ads: Professional targeting (job roles, industries) • Pixel + event tracking (installs, sign-ups, in-app actions) 4. Optimization Plan • Weekly A/B testing (hooks, formats, audiences) • Scale high-CTR, low-CAC creatives • Monitor retention signals (engagement, repeat usage indicators) Goal: build a content-led acquisition system that makes your app feel addictive before install—driving consistent, cost-efficient growth among working professionals.
₹800 INR in 40 days
0.0
0.0

Hello, I specialise in education-focused content and growth strategy. I can build a 3-month plan, create high-converting ad creatives, and manage Meta + LinkedIn campaigns with performance tracking (CTR, CAC, retention). My approach focuses on turning your gamified app into a habit-forming product for working professionals. Ready to start immediately.
₹1,000 INR in 64 days
0.0
0.0

Vazhichal Village, India
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Member since Aug 9, 2015
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