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I’m building a new Indian skincare line that marries cutting-edge actives with the goodness of natural botanicals, and I want every visual touchpoint to communicate that balance instantly. The top priority is a cohesive colour palette built around bright, vibrant shades that still inspire trust and reliability rather than feeling overly loud or childish. Once the core palette is locked, I also need a clean, versatile typography system and a concise set of guidelines so that future logo work, packaging, and digital assets all stay perfectly on brand while keeping a fun, playful vibe. Deliverables I’m expecting: • Final colour palette with primary, secondary, and accent swatches, plus HEX, RGB, and CMYK codes • Typography hierarchy (headings, sub-headings, body), including font files or licensing guidance • Brand guideline PDF detailing colour and type usage, clear-space rules, visual do’s & don’ts, and sample mock-ups for both print and social media If you’re comfortable crafting energetic hues that still feel trustworthy—and can present them in a polished, developer-friendly guide—let’s get started.
Project ID: 40297993
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Active 3 days ago
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30 freelancers are bidding on average $4,350 USD for this job

With your goal of creating a visually compelling brand identity that radiates the perfect balance between modernity and natural goodness, I couldn't think of a more suitable fit than myself for this project. My name is Sushil Kumar Singh and for many years, I've been making the art of combining vibrant colors with reliability my distinctive signature. My extensive experience with tools such as Adobe Photoshop, Illustrator, and Figma, coupled with my knack for transforming concepts into appealing visuals can lend itself to delivering a brand guideline PDF that vividly brings your vision to life. I'd ensure the color palette aligns with your skincare business values while giving it an energy-infused yet trustworthy feel. Ultimately, my background in graphic design, logo design, website design, social media graphics, and UI/UX design places me in a unique position to handle not just the visuals of your identity but also their real-world application. If you are looking for not just a designer but rather a reliable partner who understands and translates your brand's vision into engaging graphics, then look no further.
$4,500 USD in 40 days
8.9
8.9

Hi there! By reading your “ Brand Identity and basic marketing kit. ” description Ready to Deliver. I am passionate graphic designer who transforms ideas into standout visuals. Why Me? ✔️ Fast response & clear communication ✔️ Creative, client-focused approach ✔️ Deadline-driven & flexible Let’s create something awesome together! Portfolio Link: https://www.freelancer.in/u/neha101197 Excited to collaborate, Neha
$3,000 USD in 1 day
7.5
7.5

Drawing upon my 5+ years of professional experience, I am well-versed in understanding and translating the essence of a brand into visual elements that resonate with the target audience. Your unique vision for a skincare line that embodies the harmony of cutting-edge science and natural goodness is truly intriguing! I am confident in my ability to create a cohesive colour palette, an adaptable typography system, and a comprehensive brand guideline that will not only align with your message but be easy for developers to implement as well. Apart from my skills in Logo & Brand Identity Design and Product & Packaging Design, I have extensive expertise in type hierarchy, colour theory, and design principles that will be incredibly valuable to this project. I specialize not just in producing striking visuals, but also in creating designs that strategically connect with your desired demographic. With me on board, you will gain an artisan that prioritizes client satisfaction above all – meaning I'm always ready to revise until you're absolutely ecstatic with the result.
$4,000 USD in 7 days
7.4
7.4

Hi there, Are you looking for someone to create a cohesive color palette for an Indian skincare brand with cutting-edge actives and natural botanicals? I can design bright but trustworthy brand colors with primary, secondary, and accent swatches. Files will include HEX, RGB, CMYK codes and typography hierarchy. You will also receive a brand guideline PDF with clear-space rules, visual do’s and don’ts, and sample mock-ups. I have strong skills in Adobe Photoshop, Adobe Illustrator, and other design tools, And the best part is that I keep working until my clients are fully happy with the results. You can view a similar project in my portfolio here: https://www.freelancer.com/u/humartist101 Thanks & Regards, Humayo.
$3,000 USD in 1 day
6.7
6.7

Hello, We can professionally create a bright and vibrant colour palette for your Indian skincare line. We will include primary, secondary, and accent swatches with HEX, RGB, and CMYK codes. We can also make a clean typography system and full brand guideline PDF With over 5 years of professional experience, We create high-quality, modern designs using Adobe Photoshop and Adobe Illustrator. We focus on clear communication and clean results, and We offer unlimited revisions to ensure the final design meets your expectations. Please visit our profile for portfolio; https://www.freelancer.com/u/Internative123/graphics Best regards, Internative Labs.
$3,000 USD in 1 day
5.5
5.5

Respected This is Adeel from the UK. I have expert skills in Logo Design, Graphic Design, Illustrator, and Photoshop. I have completed more than 300+ projects with 98% client satisfaction. I can provide excellent options with unlimited revisions as per your requirement just in 2 days. As I am new on Freelancer, I am providing my services at very affordable rates. Can we please discuss the project "Brand Identity and basic marketing kit." in detail over chat? Thank you for considering my proposal. Sincerely, Adeel
$3,000 USD in 3 days
5.5
5.5

Hi, I can help craft a vibrant yet trustworthy brand foundation for your Indian skincare line, ensuring every visual touchpoint reflects the balance between modern actives and natural botanicals. Deliverables: • Complete color palette (primary, secondary, accent) with HEX, RGB, and CMYK codes • Clean typography hierarchy for headings, sub-headings, and body text with licensing guidance • Professional brand guideline PDF covering color usage, typography rules, clear space, visual do’s & don’ts, and sample mockups for packaging and social media The goal is a fun, energetic aesthetic that still communicates credibility and premium skincare quality across all platforms. Let’s book a quick call to discuss your brand vision and start building the visual identity.
$3,100 USD in 10 days
5.2
5.2

Hello, I’d be happy to help create a clean and cohesive brand identity foundation for your skincare line, balancing vibrant energy with trust and elegance. I can assist with: ✅ Development of a bright but balanced color palette (primary, secondary, and accent colors) ✅ Creation of a clear typography system for headings, subheadings, and body text ✅ A concise brand guideline to keep future assets consistent ✅ Sample mockups for packaging, social media, and print Deliverables: • Final color palette with HEX, RGB, and CMYK codes • Typography hierarchy with font recommendations/licensing guidance • Brand guideline PDF with usage rules, do’s & don’ts, and visual examples The goal is to create a brand system that feels modern, vibrant, trustworthy, and easy to apply across packaging and digital touchpoints. You can see examples of my work in my profile. Gabriela ✨
$3,250 USD in 15 days
4.6
4.6

Jaffna, Sri Lanka
Member since Mar 3, 2026
$250-750 USD
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₹12500-37500 INR
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₹12500-37500 INR
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£10-40 GBP