Google Ads & Merchant Optimization

I run a small physical-goods business in New Zealand and my current priority is simple: boost product sales while squeezing maximum value from every advertising dollar. My Google Ads account is active and the catalogue is already in Google Merchant Center, but I know the campaigns and product feed can work harder. Here’s what I need from you: • A diagnostic audit of my existing Shopping and Search setups, identifying wasted spend and missed opportunities. • Hands-on refinement of the product feed—attributes, custom labels, disapprovals—so every item is eligible and competitive in Merchant Center. • Restructuring or rebuilding campaigns to align with best-practice bidding, audience, and negative-keyword strategies tailored to NZ market data. • Tight integration of conversion tracking and remarketing lists to prove that the changes are delivering incremental sales. • A concise hand-off report (or Loom walkthrough) so I can understand exactly what was done and how to keep it optimised. You should be fluent with Google Ads Editor, Merchant Center diagnostics, feed-management tools (e.g., Feed Rules or a supplemental feed), and GA4 for attribution checks. If you have experience scaling smaller budgets without compromising ROAS, you’ll feel right at home here. I’m ready to grant account access the moment we agree on the scope and timeline, and I’ll provide product insights, promotions, and seasonal demand data to help you shape a winning strategy. Let’s turn these clicks into real orders.

Project ID: 40303686