Professional Logo Design for SportsFixtures.net

[login to view URL] Logo Design Contest Creative Brief: Premium Vector Brand Package Brand Vision [login to view URL] is being built as a high-energy sports platform for fans, venues, bars, pubs, and businesses that need fast, reliable access to sports fixtures, results, TV schedules, and live sports information. The logo should feel like a premium sports media badge: bold, energetic, modern, memorable, and instantly connected to sport. This is not a soft corporate logo. This is not a generic sports icon. This should feel like a powerful sports brand that belongs on a website header, app icon, venue screen, social profile, digital poster, and advertising package. Think: Live sport energy Fixture-day excitement Stadium lights Scoreboard impact Sports media quality Premium badge design Strong readability Big brand confidence The attached image is the approved concept direction. Your job is to transform it into a clean, professional, production-ready vector brand package. Core Creative Direction The current concept has the right energy: a bold circular sports badge, multiple sports objects, bright green accents, strong white text, and a premium high-impact feel. The final logo should preserve that spirit while improving the execution. The finished design should feel: Premium High-energy Sharp Sport-focused Modern Legible Commercially usable Scalable Clean enough for professional branding The design should not feel cheap, childish, messy, flat, generic, or like an auto-traced AI image. Important Reference Note The attached visual guideline is provided as a general creative and structural reference. It explains the intended objects, colours, layering, typography direction, and key correction points. The approved source image remains the primary visual reference, but the written guide should help you understand what the design is trying to achieve. Where the written guideline and source image conflict, follow the source image visually, except for specific correction rules around text layering and object identification. The Main Challenge The challenge is to take a complex AI-generated sports badge and rebuild it properly as a professional vector logo. That means: Manually redrawing the artwork Cleaning up soft AI edges Improving text sharpness Fixing messy object overlaps Making the badge scalable Keeping the same high-energy sports composition Making it usable across real brand situations This is not a redesign from scratch. This is a faithful professional rebuild and refinement. You may simplify minor clutter if needed, but the finished design must still clearly feel like the approved [login to view URL] badge. Required Visual Elements The logo should retain the core sports identity from the reference concept, including: Central soccer ball Basketball American football Baseball Calendar / fixtures reference Trophy / winner energy Baseball-style bat Golf club Golf balls Red cricket-style balls Bright lime/neon green sports glow Strong circular badge structure SPORTS [login to view URL] wordmark The design should communicate that [login to view URL] covers many sports, not just football. Typography Direction The text must be one of the strongest parts of the logo. The words SPORTS [login to view URL] should feel bold, sharp, athletic, and easy to read. SPORTS This should be the dominant word. It should feel: Big White/off-white Bold Athletic Slightly forward-moving Strong enough to read at small sizes FIXTURES This should sit below SPORTS and use the bright lime-green brand energy. It should feel connected to schedules, listings, results, and live sport. .net This must remain visible and readable. Do not let it disappear into the golf club, background, or glow effects. Important: all text should sit clearly in front of the sports equipment, not hidden behind it. Colour Direction The brand direction is green-led and energetic. Use colours close to the source image: Deep dark green Forest green Bright lime green Neon green glow accents White/off-white text Orange/brown sports ball tones Red cricket/baseball tones Silver/grey golf club details Do not shift the brand into blue, red, purple, or dull grey. The logo should remain clearly connected to the green [login to view URL] identity. The green should feel premium and electric, not cheap fluorescent. - think grass Style Direction The final look should be: Glossy but controlled Detailed but not cluttered Bold but not cartoonish Premium but still exciting Modern but still recognisable as a sports badge Avoid: Flat clipart Generic stock icons Over-simplified icons Messy AI tracing Blurry gradients Weak typography Poor spacing Unbalanced object placement Too much detail that fails at small size Required Logo Versions The winning designer must create three layouts. Layout A — Primary Circular Badge This is the main logo. It should closely refine the attached circular concept and preserve the full sports-badge feel. Use cases: Social media profiles Website branding App-style placements Posters Venue displays Brand assets Layout B — Horizontal Website Header Logo This should use the same brand identity but be rearranged for a website navigation bar. It should work cleanly in a horizontal space. Use cases: Desktop website header Mobile header Email footer Partner banners Digital adverts This version should not simply squash the circular logo. It should be thoughtfully adapted. Layout C — Favicon / App Icon This should be a simplified mark that remains clear at very small sizes. Possible directions: Soccer ball with “SF” Simplified circular SF badge Calendar/sports icon Strong “SF” sports mark This version should be readable at: 16x16px 32x32px 64x64px App icon sizes The favicon does not need every sports object. It needs to be simple, memorable, and sharp. Technical Requirements This must be a proper production-ready vector package. The final files must include: Source Files Fully layered .AI .EPS .SVG PDF vector master if available Raster Files Transparent .PNG Standard .JPG High-resolution 300dpi versions Web-optimised versions Favicon Files .ICO at 16x16px .ICO at 32x32px Transparent PNG favicon/app icon sizes Colour Variations For all main layouts: Full colour Grayscale Monochrome black Monochrome white/reversed Dark background version Light background version Brand Data Please provide: HEX colour codes RGB colour codes CMYK colour codes Font names Font licence/source links Editable text version where possible Outlined text version for production use Do not include paid font files unless you legally have the right to redistribute them. Strict Rules Submissions must be original and manually created. Not allowed: Auto-traced logos AI-generated final artwork Canva template logos Stock logo templates Copied sports icons Copyrighted league/team marks Reused portfolio logos Generic badge templates with small edits The winning designer must confirm that the final design is original and that full commercial usage rights transfer to SportsFixtures.net. What Will Win The winning design will be the one that best combines: Faithful rebuild of the approved concept Strong professional vector quality Premium sports-brand energy Excellent text readability Clean object layering Strong green/lime brand identity Scalability from favicon to large print Usable files and organised deliverables Real commercial polish The best entry will not simply copy the AI image. It will understand the image, clean it, sharpen it, balance it, and turn it into a real brand asset. Final Creative Goal Create a logo that makes [login to view URL] look like a serious, premium sports platform. It should feel exciting enough for sports fans, professional enough for venue owners, and strong enough to become the main identity across websites, apps, social media, posters, digital screens, and advertising products. The final logo should say: This is SportsFixtures.net. Primary circular logo Horizontal website/header logo Favicon/app icon Full colour version Dark background version Light background version Black version White/reversed version Transparent PNGs SVG, EPS, AI source files Font names and licence links HEX, RGB, CMYK colour codes Clear-space guidance Minimum size guidance Basic do/don’t usage sheet

Project ID: 40472206