Logo RESTYLING for Trail Me Up

  • Tila: Closed
  • Palkinto: $50
  • Vastaanotetut työt: 30
  • Voittaja: todeto

Kilpailun tehtävänanto

I need to create a logo for my company, which is called Trail Me Up.
Trail Me Up is a website that offers 360° trailviews of places that can be accessed only on foot: natural parks, deserts, forests, hidden or remote places all over the world. It's a sort of Google Streetview for hiking trails. Depending on their main features, trails are differentiated into themes: geology, anthropology, archaeology, history...and the imagery of the virtual tours is followed by many explanations about what is framed inside the panoramas.
The brand personality is a mixture of ruggedness (we're tough and go everywhere!) and excitement (learning is fun!), our values are curiosity, knowledge and spirit of adventure. Our tagline is "hike, learn".
I'm sending the logo 1, that is the one we prepared first and has some problems (the mountain and the trail is too descriptive,there's too many elements, it's not scalable, mountains are not the only places where we're going, so it's a little misleading).
the logo 2 is something easier and it concentrates on the name of the brand with the letter "U" that is supposed to recall the concept of elevation physical and cultural...but need a lot of work on
colors are ok
we want something that can be printed on a T-shirt as well...
GUYS and GIRLS! WORK ON THE 2 LOGOS ATTACHED!!!!! DON'T CREATE COMPLETELY NEW LOGOS!

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