Develop a Brand Name for a Medical Service Product - repost

  • Tila: Closed
  • Palkinto: €90
  • Vastaanotetut työt: 102
  • Voittaja: AmyHarmz

Kilpailun tehtävänanto

We are looking for someone to come up with a brand name and logo for our service.

Service description:
- Directed at medical device manufacturers (MDM) and healthcare organizations (HCO) i.e. hospitals.
- Provides a simple, standard process to organize and administer the communication of medical device information (the paper/document you receive with a medical product explaining how to use it).
- Enables employees to work more efficiently and focus on value added activities.

Key Components that should be reflected:
- Service credibility and reliability (trust)
- Target demographic (35 - 55 year old european senior management in medical industry)
- Memorable (e.g. Viber, Instagram, Apple...)

Be creative! We look forward to seeing your ideas!

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Julkinen selvennystaulu

  • Valeanu
    Valeanu
    • 4 vuotta sitten

    for those freelancers who I inspired, you are welcome!

    • 4 vuotta sitten
  • Cobot
    Cobot
    • 4 vuotta sitten

    Hi! I made up some new names for you: #88; #89; #90; #91; #92; #93; #94; #95; The logos are just mockups, I would do better logo for the names that you like.

    • 4 vuotta sitten
  • useIQmarketing
    Kilpailun järjestäjä
    • 4 vuotta sitten

    Hi all - Thank you for your entries so far. We have come up with a list of likes and dislikes:

    Dislikes:
    1. Words such as Medical, Med, Service, Data, Creative, Aid, etc - These are too plain.

    Likes:
    1. Buzz words (e.g. insta, swift, etc)
    2. We liked the idea of bringing in a Greek god names.
    3. Thinking out of the box!!!

    On another note: we review all the new options once a day, therefore no need to ask us to review your option after you have submitted. Thank you.

    Good luck! Be creative!

    The useIQ Marketing Team

    • 4 vuotta sitten
  • flyhigh0407
    flyhigh0407
    • 4 vuotta sitten

    #31

    • 4 vuotta sitten
  • DAMMAgrafico
    DAMMAgrafico
    • 4 vuotta sitten

    Please Review #32 #33 and #34 New options and updates, Thanks!

    • 4 vuotta sitten
    1. DAMMAgrafico
      DAMMAgrafico
      • 4 vuotta sitten

      also #35 as a color option to de #33 ;)

      • 4 vuotta sitten
  • useIQmarketing
    Kilpailun järjestäjä
    • 4 vuotta sitten

    . last, don't think too much in medical terms, in the end the service is much more related to information about a specific product the customer is using at the moment, and at this moment she should think about our service

    • 4 vuotta sitten
    1. lgomathy
      lgomathy
      • 4 vuotta sitten

      Hi,

      • 4 vuotta sitten
    2. lgomathy
      lgomathy
      • 4 vuotta sitten

      Could you please check my entry #30? It has multiple entries within, please check and see if Mate or inforMed or any of the others I have put in matches with your requirements? Would appreciate your feedback.

      • 4 vuotta sitten
  • useIQmarketing
    Kilpailun järjestäjä
    • 4 vuotta sitten

    . considering these points the name should have a certain wiz, not funny, but it should resemble the though process of the customer when she looks for information.

    • 4 vuotta sitten
  • useIQmarketing
    Kilpailun järjestäjä
    • 4 vuotta sitten

    . if your customers think about the books in our library they have a specific information need which relates to what they are doing at the moment, in most cases treating a patient. So they need a quick answer in a simple way.

    • 4 vuotta sitten
  • useIQmarketing
    Kilpailun järjestäjä
    • 4 vuotta sitten

    . we build a library for specific type of documents, so we are librarians in a way, what characteristics do we need to have as librarians? Our customers (the people who come to our library) are mainly nurses and physicians. What do they think or look for when they go into a library?

    • 4 vuotta sitten
  • useIQmarketing
    Kilpailun järjestäjä
    • 4 vuotta sitten

    Hello All, thank you for your submissions, we still look for more creativity, some of you go into the right direction. Here are some more thoughts which might be helpful in this regard.

    • 4 vuotta sitten
  • Consultant4biz
    Consultant4biz
    • 4 vuotta sitten

    After studying online the availability of names like mediust (medical trust), mediref (medical reference), I zeroes to rightref. If you lke name and want logo to be build around alphabets let me kno entry #29

    • 4 vuotta sitten
  • stardust4me
    stardust4me
    • 4 vuotta sitten

    please review entry #25

    • 4 vuotta sitten
  • stardust4me
    stardust4me
    • 4 vuotta sitten

    please review entry #23

    • 4 vuotta sitten
  • DAMMAgrafico
    DAMMAgrafico
    • 4 vuotta sitten

    please check #13, #14 and #15, new names and designs, Thanks!

    • 4 vuotta sitten
  • useIQmarketing
    Kilpailun järjestäjä
    • 4 vuotta sitten

    Creativity is key here, we need it to sound professional but creative - Most names with Med - followed by something are already in use. For the more creative entries e.g. ALANA or Rabeyo, we need to understand why it would fit this service specifically. Hope this helps!

    • 4 vuotta sitten
  • useIQmarketing
    Kilpailun järjestäjä
    • 4 vuotta sitten

    Hi all - Thank you for your entries so far! We wanted to share some feedback with all of you.

    • 4 vuotta sitten
  • vkpajeet
    vkpajeet
    • 4 vuotta sitten

    would you mind separating it into two contest??
    One for the logo design and the other for the brand name.

    • 4 vuotta sitten
    1. useIQmarketing
      Kilpailun järjestäjä
      • 4 vuotta sitten

      The brand name is the key here, but we are also trying to gain an understanding of potential logos. If we fall in love with a brand name we will select that entry, even if the logo is not perfect.

      • 4 vuotta sitten
  • vkpajeet
    vkpajeet
    • 4 vuotta sitten

    kindly rate #10

    • 4 vuotta sitten
  • moorekk1
    moorekk1
    • 4 vuotta sitten

    Hello sir, I hope you don't mind. I just want to ask, do you want just a "brand name" or brand name and make it a logo..? Thank you...

    • 4 vuotta sitten
    1. useIQmarketing
      Kilpailun järjestäjä
      • 4 vuotta sitten

      Thank you for your question. To clarify - we are looking for both a brand name and logo.

      • 4 vuotta sitten

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