Create a Cinema Ad for Fitness Club

Tila: Closed
Palkinto: €564
Vastaanotetut työt: 6
Voittaja: yurekakbar

Winner

Kilpailun tehtävänanto

We are looking for a high energy high impact 30 second cinema commercial. It would be good to show adrenaline or blood pumping through veins etc which shows the impact of working out. Stock can be used, in either colour or black and white. The quality of the video should be along the lines of http://www.youtube.com/watch?v=kZyk4wLkMYY

As an idea for backing track, we are looking at using http://www.stockmusicsite.com/stockmusic/summary/play.cfm/crumb.36/crumc.0/sound_iid.488240 from 1.04 seconds , ie getting in vocal and refit. This is a hard drum and bass track, so sort of give you the idea of what are looking for.

To ensure that visual advertising messages presented completely and cinematic quality:
All media must use the 16:9 aspect ratio (AR)
Center position of the broad areas is the safety area for the picture - 10%
The center position of the broad areas is the secure Area for text messaging – 20%

1. Anamorphic 1024 × 768
Images with 1365 × 768 resolution horizontal scaled to 1024 × 768, and then projected with an aspect ratio of 16:9 (1365 × 768 on a screen).

Compression Format : PCM (uncompressed WAV) or MPEG-Layer 3
Quality : Best
Sample Rate : 48kHz
Sample Size : 24 bit or 16 bit
Channel : Lt/Rt
Audio Level : -6 dBFs maximum

More information on cinema advertising can be found http://blog.digitaldevoid.com/2010/07/16/the-13-most-asked-questions-about-transfers-of-cinema-ads/

Suositellut taidot

Winner

Ilmoita samanlainen kilpailu

Julkinen selvennystaulu

BojanAndrejek
- 9 vuotta sitten
When you are going to declare a winner?
- 9 vuotta sitten
apaczos
- 9 vuotta sitten
Thanks for the invite!
Anamorphic 1024 × 768? That's very low for a cinema. Are you sure about this?
About the audio. Do you want only this part of audio you've mentioned or an 30sec edit with different parts of this track? The idea is to make those 30seconds as energetic as possible. Pozdrawiam serdecznie!
- 9 vuotta sitten
Katso 2 viestiä lisää
1. BojanAndrejek
  - 9 vuotta sitten
  I must agree with apaczos. That is why I didn't submitted in 1024x768. Also, I am working on your project right now, finishing the changes that we were talking about, so if you have a color space, please provide that info so there is no need for changing it later.
  - 9 vuotta sitten
2. Kilpailun järjestäjä
  - 9 vuotta sitten
  Look forward to it. i would imagine the feedback fom apaczo is correct regarding the definition etc. Thanks Paul
  - 9 vuotta sitten
farisfx
- 9 vuotta sitten
hi...tclondon...can you extended for this contest..i'm realy want to submit my video...but i need more time...this is my online showreel...hope you see it...
https://vimeo.com/farisfxstudio
- 9 vuotta sitten
1. Kilpailun järjestäjä
  - 9 vuotta sitten
  Please submit a basic concept and we can decide from that . We have seen your show real
  - 9 vuotta sitten
ruslnanmitiaiev
- 9 vuotta sitten
Come on sk..pe and lets have a quick chat.
- 9 vuotta sitten
Kilpailun järjestäjä
- 9 vuotta sitten
Hi

We are wanting to creating a high impact film. An idea may be someone working out with cuts to blood pumping around the body or the heart beat. I think it would be good to have a high number of cuts to attract attention. If a person is used they need to be non generic, as it will be used in Turkey and Poland. This could be in B&W or colour.
- 9 vuotta sitten
1. RenderingsUK
  - 9 vuotta sitten
  Hi Paul, can you please send me a private message here? I'd like to show you a short sample from what we've done recently, a zoom inside the veins showing the red blood cells, heart beating, etc.
  Cheers,
  Adrian
  - 9 vuotta sitten
2. Kilpailun järjestäjä
  - 9 vuotta sitten
  I can only do it when you are online my skype is paultclondon
  - 9 vuotta sitten
Kilpailun järjestäjä
- 9 vuotta sitten
To give you some ideas of what we could be looking for but not as 'aggressive' and with no naked torsos:

http://videohive.net/item/fitness-presentation-/1298447?WT.ac=solid_search_item&WT.seg_1=solid_search_item&WT.z_author=Official_sUP

Here are some examples of videos we think match our brand:

http://footage.shutterstock.com/clipbox/1293809-2604710e/?utm_source=clipbox_share_view&utm_medium=email&utm_campaign=1293809

http://videohive.net/item/running-on-treadmill-close-up/2412306?WT.ac=solid_search_item&WT.seg_1=solid_search_item&WT.z_author=XnitroX

http://videohive.net/item/handsome-man-doing-spinning-at-the-gym/5905030?WT.ac=solid_search_item&WT.seg_1=solid_search_item&WT.z_author=Daniel_Dash

http://videohive.net/item/push-ups-slow-motion/2418733?WT.ac=search_thumb&WT.seg_1=search_thumb&WT.z_author=XnitroX

http://videohive.net/item/woman-running-close-up-/2412350?WT.ac=search_thumb&WT.seg_1=search_thumb&WT.z_author=XnitroX
- 9 vuotta sitten
1. wilfridosuero
  - 9 vuotta sitten
  thanks my boss
  - 9 vuotta sitten
2. BojanAndrejek
  - 9 vuotta sitten
  Cool, expect my new entry tomorrow morning!
  - 9 vuotta sitten
Kilpailun järjestäjä
- 9 vuotta sitten
Just to clarifiy to bidders. We are prepared to pay for the stock separately (at a reasonable cost). The music track that we have asked to be used, will be also paid for by us.

Regards

Paul
- 9 vuotta sitten
1. StencilMedia
  - 9 vuotta sitten
  Thanks for clarifying!
  - 9 vuotta sitten
2. wilfridosuero
  - 9 vuotta sitten
  ok thank sir
  - 9 vuotta sitten
StencilMedia
- 9 vuotta sitten
Mine will be with you within the hour. Watch this space!
- 9 vuotta sitten
wilfridosuero
- 9 vuotta sitten
please extent the time
- 9 vuotta sitten
wilfridosuero
- 9 vuotta sitten
in few hours i going to upload
- 9 vuotta sitten
wilfridosuero
- 9 vuotta sitten
i am working in other version
- 9 vuotta sitten
wilfridosuero
- 9 vuotta sitten
please check video #8
- 9 vuotta sitten
wilfridosuero
- 9 vuotta sitten
please check 8 video
- 9 vuotta sitten
wilfridosuero
- 9 vuotta sitten
can i include images in the video?
- 9 vuotta sitten
1. Kilpailun järjestäjä
  - 9 vuotta sitten
  Yes you can
  - 9 vuotta sitten
wilfridosuero
- 9 vuotta sitten
please i am working on this dont close
- 9 vuotta sitten
wilfridosuero
- 9 vuotta sitten
do you make yoga in your fitness club?
- 9 vuotta sitten
1. Kilpailun järjestäjä
  - 9 vuotta sitten
  Yes we do. We do Zumba, Spinning as well. People doing group exercise is important as it shows community.
  - 9 vuotta sitten
BojanAndrejek
- 9 vuotta sitten
Hi there! I really like this project. Already find some files that would definitely use on this one... Please contact me here so we can discuss more about this because I have some ideas and I don't know are they ok because there is not much info on your contest concerning about video content.
- 9 vuotta sitten
1. Kilpailun järjestäjä
  - 9 vuotta sitten
  Bojan does my post answer your question?
  - 9 vuotta sitten
2. BojanAndrejek
  - 9 vuotta sitten
  I am clear with all. Please check my entry so we can discuss.
  - 9 vuotta sitten
willianslino
- 9 vuotta sitten
What do you think about something like this:
http://www.youtube.com/watch?v=oIcIDUVO__M
- 9 vuotta sitten
1. Kilpailun järjestäjä
  - 9 vuotta sitten
  Interesting concept but would need to be better quality / more relevant stock
  - 9 vuotta sitten
StencilMedia
- 9 vuotta sitten
You've not provided enough info for people to enter this contest. We need to know what this is for, and what you want the viewers of this commercial to do after watching it. Are you selling a product, a service, is this for the fitness brand in general? Are you promoting an offer, your health clubs, working out in general? Do they need to focus on Turkey, Poland or both? Should the text be in English, Turkish, Polish or all three?

I guess the most pertinent question would be.... what do you want to get out of posting this contest? Thanks!
- 9 vuotta sitten
Näytä 1 viesti lisää
1. StencilMedia
  - 9 vuotta sitten
  Perfect, thanks for that. Much appreciated!
  - 9 vuotta sitten
2. Kilpailun järjestäjä
  - 9 vuotta sitten
  I just mention that it will run in cinemas in malls where our clubs are present.
  - 9 vuotta sitten
wilfridosuero
- 9 vuotta sitten
can i make this in cartoon
- 9 vuotta sitten
1. Kilpailun järjestäjä
  - 9 vuotta sitten
  if it show the brand as cool and energetic then yes, please feel to put forward your proposal. We would not want an explainer type video or something like donald duck.
  - 9 vuotta sitten
wilfridosuero
- 9 vuotta sitten
this fitness club is for women and men
- 9 vuotta sitten
1. Kilpailun järjestäjä
  - 9 vuotta sitten
  yes
  - 9 vuotta sitten
Kilpailun järjestäjä
- 9 vuotta sitten
Expanded brief in response to further feedback.....

Our main objective is for people to visit our fitness clubs and become members. We want people to go from the cinema remembering Jatomi Fitness (jatomifitness.pl and jatomifitness.com.tr ) and wanting to come and have a look and try it out. We want them to feel it is the coolest fitness chain in its market, along the lines of Nike etc. We can offer a one day pass at the end of the commercial as an incentive, ‘quote cinema’ in our club to get your one day pass etc.

The ads will be run in shopping malls where our clubs are also located. If text is to be used, it would need to be in local language (which we can supply) we would prefer to have it generic as possible but with any text localisation at the end of the ad.
What do we want out of this contest? We want a impactful and high quality ad which both the creator and ourselves are proud of. If we get an amazing ad, we are also likely to give a bonus payment!
- 9 vuotta sitten
1. wilfridosuero
  - 9 vuotta sitten
  ok perfect dont close, i am working in this my boss
  - 9 vuotta sitten
NutellaMan
- 9 vuotta sitten
So any workout video compared to the video shown?
- 9 vuotta sitten
1. Kilpailun järjestäjä
  - 9 vuotta sitten
  Sorry,I do not understand your post. Paul
  - 9 vuotta sitten
hugoenoely
- 9 vuotta sitten
We do not understand the kind of message you want pumping cg passar.Sobre the internal veins understood, but what would be the theme? What specific area of this commercial? For what niche movie it will be?
- 9 vuotta sitten
1. Kilpailun järjestäjä
  - 9 vuotta sitten
  Hi, has this above post answered your questions? Paul
  - 9 vuotta sitten